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Kenya will serve as the 2017 American Fine Coffee Association-to explore the US-China coffee market
Kenya will be the official portrait country of the American Fine Coffee Association (SCAA) exhibition in 2017 to expand the market share of its coffee products in the United States and increase the global visibility of its products. The exhibition, the largest coffee trade fair in the world, will provide a direct link between Ken coffee producers and US coffee buyers. The United States imported 7000 tons of coffee this year, up from 4000 last year.
2016-11-02 Kenya as 2017 USA boutique coffee association pioneering US-China -
Starbucks signed cooperation with Yunnan Aiyi Group
In order to further develop Yunnan Province of China into a producer of premium coffee beans, Starbucks (Nasdaq: SBUX) announced on July 15, 2011, the signing of a MOU with Aiyi Group, one of Yunnan's most powerful agricultural and coffee companies. Based on the memorandum, the two sides will set up a joint venture to buy and export high-quality Arabica coffee beans from Yunnan, while operating coffee and coffee in the area.
2014-08-05 Buck Yunnan Aiyi Group signing Cooperation further China Yunnan Province Exhibition -
McCoffee will usher in a big change-the category distribution of the core product coffee.
If you analyze the product practice in more detail, you will find that McCoffee is not to blame for others. According to the menu information collected by stores of three foreign brands, McCoffee, Starbucks and COSTA (Shangdao Coffee and Cross-Strait Coffee include catering services, which are not included here), McCoffee has the least 45 coffee products of the three, less than Star Dad (96, excluding coffee beans).
2016-12-22 Coffee welcome change core product category distribution if specific analysis -
With McDonald's backing, McCoffee can compete with Starbucks?
Fifteen years after its launch, McDonald's is going to overhaul its coffee brand McCoffee in the United States. The fast food giant announced that from next year, McCoffee will offer more promotions, seasonal products, consumer loyalty marketing activities and so on. Now McCoffee is already upgrading its coffee machines in American stores, which sell for as much as $12000 and are designed to enrich McCoffee.
2017-05-07 McDonald's backing coffee can Buck business launch 15 years