Spell speed! Luckin Coffee City 7 80 + stores plan to complete the layout of 2000 stores by the end of the year!

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According to the official account "luckincoffee Luckin Coffee" of Wechat, luckincoffee Luckin Coffee will be stationed in seven new cities-Ningbo, Suzhou, Changsha, Zhengzhou, Qingdao, Wuxi and Dalian. So far, Luckin Coffee's stores have expanded to 21 cities, all first-and second-tier cities!

According to public information, Luckin Coffee began trial operation in Beijing and Shanghai on January 1 this year. At present, he has opened more than 1100 stores, and plans to complete the layout of 2000 stores by the end of the year! I have to admit, the expansion rate of Luckin Coffee stores is very crazy. Starbucks has only laid out 3400 stores since it entered China for 19 years. It is understood that Starbucks had about 1500 stores in China at the end of December 2014! In other words, it took Luckin Coffee nearly four years to grow the number of stores that Starbucks plans to complete in a year.

As a rookie in the coffee industry, Luckin Coffee has a "newborn calf is not afraid of tigers" momentum, in addition to the layout of thousands of stores in 10 months to seize the coffee market, but also launched a challenge to the industry leader! Unexpectedly, on May 15, Ruixing sent an "open letter to Starbucks" accusing Starbucks of suspected market monopoly (meaning that Starbucks signed exclusive agreements with a number of properties and asked suppliers to stand in line). As a result, it has been hindered in its development links such as store development.

In addition, on Aug. 1, Luckin Coffee announced a foray into light food and partnered with British fresh food company Baccaver, US food company Baimai and Cofco, which also happen to be suppliers that Starbucks is working with.

On Sept. 19, Starbucks and ele.me officially opened takeout trials in Beijing and shanghai; on the same day, Luckin Coffee announced the opening of 1099 stores in the imperial palace. It is reported that Starbucks entered the Imperial Palace to open a store 18 years ago and withdrew seven years later! Luckin Coffee announced the opening of a store in the Imperial Palace on the first day of Starbucks takeout, which is quite provocative!

Although Starbucks has promised to surpass Starbucks in the Chinese market, it is still a long way from Starbucks. At present, Luckin Coffee has entered 14 cities, but Starbucks has laid out more than 140 cities, 10 times that of the former! Despite Luckin Coffee's astonishing pace of store expansion, Chinese mainland is also opening faster, with plans to double the number of stores in the Starbucks market to 6000 new cities by the end of fiscal year 2022 (end of September 2022).

The specific distribution of the newly opened 80 + stores developed by Ruixing is as follows:

Ningbo 10: Huiyin International Store, Creative Design Building Shop, Constellation takeout Kitchen, Chamber of Commerce International Trade Center takeout Kitchen, Kirin Building North Building takeout Kitchen, Rongan Mansion takeout Kitchen, National University Radisson takeout Kitchen, Hefeng Creative Plaza Shop, Hengyi Plaza Store, Nanyang Mansion Store

There are 16 stores in Suzhou: Golden Eagle International Shopping Center, Hong Kong Dragon Lihe Mansion, Yongjiefeng Huifeng, Kunyuan Plaza, Hengyu Plaza, Soochow Mansion, Zhongxin Mansion, Gang Hua Mansion, Zhongheng Design Building, Shengbo Plaza, Greenland Fenglong Plaza, Dongchuang Science and Technology Park, World Trade Life Square, Zijin Oriental Store, Nisheng Shangpinghui Store, Tai Huadong Building Store

There are 11 in Changsha: skyscraper No. 1 takeout Kitchen, Wanjiali International Shopping Mall, Red Oak International Plaza, New mileage Shopping Mall, Sany heavy Industry, Shanda Jinxi International Financial Center, Guhan International, Baining Diwang Plaza, Huaya International Wealth Store, Changsha Ox Plaza takeout Kitchen, Golden Star Hotel Store

There are 10 stores in Zhengzhou: Greenland Hotel, Asia Pacific Times Square, Futian Fortune Square, Greenland Summit World, Galaxy International Hotel, Dehua Infinity City, Jinyin Modern City, Jingsha International Plaza, Hualin Times Square, Yinxing Youke Square.

There are 12 stores in Qingdao: ox Plaza, Lida Greentown, Jinfu Building, Rubber Valley, Guangfa Financial Building, Shunxing Commercial Building takeout Kitchen, Weidong Shiao International Store, Laoshan Bay Mansion, Qingdao Huaneng Building, Qingdao Software Park, Qingdao Poly Center, New World Building takeout Kitchen

Wuxi 12: Yuye Network Technology takeout Kitchen, East China Building Store, Longshan Mansion Store, Shengtang Lehuan takeout Kitchen, Pan Asia Mansion Store, Huipu Financial Building Store, Feng Shang Center Store, Wisdom 568 Building Store, Meicun 530 Entrepreneurship Center Store, Shangnao takeout Kitchen, Liandong U Valley Store, Times International Store

There are 10 stores in Dalian: international Business Center shop, Dagong Science and Technology Park Jiachuang Building store, Science and Technology Innovation Building store, Design City shop, Ted Building store, Dalian Software Park store, one international store, people's Road store, Logistics Trade Building shop, Mingshi Fortune Building store.

(all the pictures in the article come from the official account "luckincoffee Luckin Coffee" of Wechat.)

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