Coffee review

Star Baxidamo introduced Starbucks' original mind for 20 years, constantly opening up the fourth space with its own rhythm.

Published: 2024-09-19 Author: World Gafei
Last Updated: 2024/09/19, Professional coffee knowledge exchange more coffee bean information please follow the coffee workshop (Wechat official account cafe_style)

Professional coffee knowledge exchange more coffee bean information please follow the coffee workshop (Wechat official account cafe_style)

Starbucks' single origin drying Ethiopian Sidamo has seen the praise of people who were previously familiar with Ethiopian Sidamo coffee. Rich fruit flavors and jasmine aromas can even shine in dark barbecues, bringing dark chocolate and complement the overall flavor. The Sidamo coffee is hand-selected and sorted and then rises on the drying bed until the coffee is ready for transport and roasting.

Luckin Coffee was officially listed on NASDAQ in the United States on the evening of May 17, just 20 months after the opening of its first store. Lucky even made a provocative declaration: "are you drinking coffee or a coffee shop?" We just need you to pay for the coffee itself. " Earlier, at the strategic communication conference in 2019, Qian Zhiya, founder of Luckin Coffee, said that Luckin Coffee would continue to build 2500 stores in 2019, bringing the total to 4500 by the end of the year, surpassing Starbucks to become China's largest coffee chain. It can be seen that lucky for Starbucks, it is a "knock-to-death" rhythm.

Starbucks will also work deeply with Box Horse to create an exclusive delivery kitchen for coffee and tea brands based on its new store-centric retail distribution system. Starbucks "take-out Star Kitchen" will open some box horse stores in Shanghai and Hangzhou as soon as September this year, and will expand to more other cities in the future.

As another dedicated delivery channel for Starbucks, "delivery Star Kitchen" will further extend the Starbucks delivery experience. Relying on the efficient data processing and unique format of Box Horse, Starbucks will gradually expand its delivery business from individuals to household and community consumers.

Starbucks' new retail smart store will completely subvert the traditional online and offline concept and break through the limitations of time and space. Consumers from the first space to the fourth space, whether at home, work and study places, Starbucks stores or online, can achieve online shopping, mobile phone order delivery, "using stars" social gifts and customer service consulting and other needs anytime and anywhere, enjoy an one-store personalized upgrade Starbucks experience.

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