Luckin Coffee is going to co-sign with Doraemon! Also launched a new product ice suction raw coconut latte!

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In August last year, Ruixing posted a question to netizens on the social platform: who do you expect Ruixin to co-sign with? Netizens are welcome to express their ideas and suggestions boldly.

At that time, Doraemon and Siddy had the highest votes, because they were also blue in the same tone as Lucky. More than half a year has passed! Lucky really remember the thoughts of netizens, this time to co-sign with Doraemon! Yesterday, Ruixing officially announced that it will launch the most important new product in recent years and the heaviest guest in three days' time, which will be matched with the blue round hand that everyone is very familiar with!

Mysteriously, I asked everyone to guess who I co-signed with this time. Netizens also cooperated very much, guessing "JOJO", "Conan", "Rainbow Cat Blue Rabbit" and so on.

According to leaked sources, this time it was co-signed with Doraemon 2023 theatre version, the ideal hometown of Sky, which was released in Japan in March this year. According to the previous release time in the mainland, the film should be released around June 1, International Children's Day.

And this joint name is the same as in the past, will launch limited cup covers, paper bags and stickers, for collection control partners, it can be said to hold on to the expectation! In addition, Lucky will launch a new product called "Ice suction Raw Coconut" this time. According to the name, netizens guess that there are two kinds: raw coconut latte smoothies / mint-flavored raw coconut lattes.

However, according to the latest poster information released by Ruixing today, it can be inferred that it is not a smoothie product, after all, it is too common and does not meet the title of "the most important new product" in yesterday's poster, so the probability of adding peppermint ingredients will be higher. Because last summer, many netizens expressed the hope that Ruixing would like to launch a peppermint latte, it is really too hot!

It can be said that Luckin Coffee has long been precise with this young netizens! Create hot topics and joint popular themes. So know how to attract young customers, and seriously take consumers' suggestions and secretly realize everyone's wishes, may be the key to Luckin Coffee's successful turnaround.

Maybe in the near future, we will have a chance to see Lucky and Sdie co-signed. After all, Lucky's raw coconut series goes well with Sidi itself. Because when people think of Steve, they naturally think of the island of Hawaii where he lives, hula, coconut, ukulele. Many of the products around Stiezai have the creation of a coconut in a Hawaiian costume.

As for the final taste of the Doraemon joint product, we still have to look forward to two more days!

Photo Source: Internet