Come and feel the critical blow of a 1 liter ice latte!

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As "big bucket" is becoming more and more popular in the tea industry, it has become one of the pronouns of performance-to-price ratio. This year, the "1-liter oversized cup" is not only popular in iced American coffee, but also an iced latte in the lineup of "XL plus size".

Recently, under the popular trend of 1 liter of iced American coffee, in response to consumers' rigid demand for large amounts of caffeine, coffee shops in many places have also launched a 1 liter iced latte, continuing the "beef coffee" route of "one cup at a time, one cup for one day".

For such a large amount of iced latte, netizens who pursue flavor think that the coffee drinking experience will decline. "if you add too much milk, the taste will outweigh the aroma of coffee."will the milk not affect the taste after the ice melts?" "is it good to drink from work to work?" .

It is understood that such an enlarged iced latte will be filled with 600~750ml milk and sprinkled with 3-4 shot espresso (about 60-70 grams). The remaining space will be filled with ice and the full cup will be just 1L. In addition to the regular pure milk base, there are 1L raw coconut lattes and other fancy iced coffees.

In addition, the author noticed that while this type of 1-liter iced latte was upgraded to super-large capacity, most of the prices were as friendly to the people as iced American coffee, between more than ten yuan and more than 20 yuan, or even lower.

For the "coffee head" beaters, the visually striking large "bucket" of milk coffee is naturally fascinated by its high performance-to-price ratio. Many netizens who have tasted something new have begun to recommend others on social platforms, while those who have not drunk it have appealed in the comment area that they "want to have it" and "recommend it to the whole country".

As for the question of insufficient concentration, netizens who have tasted it told that the taste of coffee will indeed be lighter, and if necessary, you can add 1 to 2 portions of concentration. When it comes to the melting of ice, some netizens said that because they drank faster, they did not encounter the situation that ice-melting water affected the taste. As for the situation where there is too much coffee to drink, there are netizens who are willing to share the idea of refilling Ruixing's coffee. What a good colleague.

Thus it can be seen that the current coffee rolls are no longer limited to low prices, tastes or ingredients, but from the actual needs of consumers, such as super-large cups and services along the street. Although compared with the popularity of 1 liter of iced American coffee, 1 liter of iced latte is slightly less hot. However, according to the discussion and response of netizens, 1 liter iced latte still has its audience, and it is believed that there will be more similar coffee products in the near future.

The public's heavy dependence on coffee complements the blooming of coffee shops. A liter of coffee is a marketing gimmick for coffee shops, a differentiated way of competition, and a more affordable and ultimate solution for consumers.

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