I am confused! Tims circular cup with straight straw?!

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Recently, Tims launched a new fruit and vegetable drink "Cranberry Yogurt Cream". Its promotional poster has a circular drink cup filled with pink-purple liquid that immediately attracts consumers to buy and try because of its high appearance. Some other users were very interested in Tim's packaging cups this time, admitting that they were ordering for the oddly shaped cups.

However, a customer who received Tims 'new product looked at the circular cup in front of him and then at the straight thick straw given to him by the clerk, and couldn't help but wonder,"Is it reasonable? Is it really reasonable? "The complaint.

It is understood that Tims 'new product adds cranberry jam, chia seeds and yogurt, and the overall taste is dense and sticky. From this point of view, there is no problem for store employees to equip customers with thick straws to drink milkshakes. It's just that when the straight straw touches the circular cup, it's inevitable to wonder how much the straw in your hand can play in this unconventional drink cup.

But in fact, as early as last month, after Tims launched its fruit and vegetable series and launched this circular packaging cup with a similar appearance to bagels, many consumers were surprised and interesting about this cup after receiving the drink, and were very confused that they should use it.

In this regard, customers who purchased this series of drinks shared their experiences after trying it. They said that at first glance, a straight straw and a circular cup may not seem to match, but as long as the straw is inserted obliquely from the bottle opening, the liquid in the cup can still be sucked. However, due to the shape of the bottle, no matter how the angle of the straw is adjusted, it may not touch the bottom of the bottle. Therefore, some users will give up the straw and directly unscrew the cap and drink from the bottle.

It is worth mentioning that Tims employees also have quite opinions on the packaging cups provided by the brand.

According to them, the first drink in the fruit and vegetable series is liquid and can be poured directly into a circular cup after making. However, this new product is of a smoothie texture and has poor liquidity. After the drink is prepared, it cannot be silky and slippery. It flows into the bottle."This thing is super difficult to get into the bottle" and "can't get it at all." They lamented that this circular cup has affected their dining efficiency."It's really going to collapse. It's too difficult to get it."

In the eyes of many netizens, Tims 'circular cup is indeed eye-catching in appearance, bringing freshness to customers and making users think of the brand's specialty product, bagels. But just like the feedback on the Internet, the actual use of the circular cup has caused a lot of trouble, and is far less effective than the traditional straight-leg packaging cup.

"The design of this bottle is to suck in circles? It's like a mathematics Olympic question in primary school "," Is the design of this bottle necessary? It's so awkward to insert a straw in it, which is obsessive-compulsive "," It's difficult to suck with ice hands, and it's not stable on the table "," It's really unreasonable and extremely unreasonable."We also expressed speechless."

Many users said that they can understand that brands use unique drink cups to attract users 'attention and attract customers who like novel things to buy and return, but they feel that brands should also consider the experience of customers and employees when launching new products. Otherwise, although this ring cup looks unique, it will be inconvenient to use.

Picture from: Xiaohongshu

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