Get off work at 3 a.m.?! Tweets from well-known tea brands cause controversy
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Nowadays, it is routine for chain brands to establish official public accounts and publish promotional information such as new product news and limited activities. Some companies also publish the daily work of migrant workers from time to time to let users understand the daily work of shop assistants and bring the distance between employees and consumers closer.
This is the case for Tea Yan Yuelse. The brand published a tweet titled "You don't know me, but you may have seen me" on its public account this Friday, which mainly introduces the daily work of Tea Yan workers. The warm words have resonated with many readers, and they have shared the beauty and insights of their lives in the comment area.
However, some readers noticed some words when browsing the tweet, such as "It's often past midnight without realizing it","It's already three o'clock in the morning after they're busy", etc. They believed that it was inappropriate for the brand to let store employees work overtime until early morning, and this situation was written into the public account tweet, giving viewers a different impression and expressing different opinions on third-party platforms.
Shortly after the post was posted, onlookers left messages to participate in the discussion. Among them, some tea-faced migrant workers spoke out and bluntly said that the "working until early morning" mentioned in the article is indeed a daily portrayal of many people, and frankly that it is normal to work overtime until early morning after stores close.
"It's always been like this. I used to go home at 5 a.m. The latest I usually left at 2 a.m. for the evening shift, and I had to go to work at 8 a.m. the next day when I encountered general cleaning."" I was crying, scolding and cleaning at the store at 2 to 3 o'clock."," I used to have part-time store employees cleaning from past 11 o'clock before going home until nearly 2 o'clock."" It was 3:30 after we finished taking stock and then we got to bed."
In addition, regular customers report that every time they go to a store to buy drinks, they have to listen to the clerk introducing drinks and shouting slogans like chanting scriptures, which makes people feel embarrassed. For store employees, in addition to making drinks every day, they have to repeatedly shout the promotional terms prescribed by the brand. At the end of the day, not only are they exhausted, but their voices may also become hoarse.
Therefore, both consumers and migrant workers, most hope that Tea Yan Yue Se will pay attention to their feedback and cancel this unpopular special service, so that customers will not have to be upset by the chatter and the shop assistant will have one less job task. However, some netizens pointed out that when the official tweet mentioned employees 'verbal broadcasts, the wording "This burden on mouth is nothing" was like "beautifying verbal broadcasts" and bluntly said,"It means knowing that it is a burden and it is wrong to make your body and mouth tired."
Although in the tea and beverage industry, working overtime until the early morning and repeating oral broadcasts are common phenomena in milk tea shops, in the reader's opinion, it is somewhat inappropriate for these work contents to appear in official tweets,"clearly stating what publicity means","beautify this inexplicable rule into something that employees are happy to participate in."
Sometimes this is the case. Brands tell the store employees 'work well, but daily life such as working overtime until early morning, full of helplessness by migrant workers is used as promotional material and written in tweets, which may give readers a different look.
Picture from: Internet
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