Lucky launches "Winter Solstice Five-Care Latte"! Netizen: Are you selling breakfast?

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The weather is getting colder, and warm hot drinks are favored by more and more consumers. Various chain brands have recently launched a variety of warm winter drinks to attract users 'attention. Lucky launched two new products this week,"Winter Solstice Five-Year Latte" and "Salted Cheese Soymilk Latte".

The launch of the new product naturally attracted the attention and discussion of fans. Among them, the "Winter Solstice Five Yangying Latte", which focuses on "Five Black as a Essence, Raising Black with Black", aroused many health care elements once launched. Curiosity.

(Picture comes from official account)

Judging from the ingredients of official publicity, the "Winter Solstice Five-Care Latte" combines five black ingredients: black rice, black sesame seeds, black beans, black mulberry, and black wolfberry. It is paired with espresso, coconut milk and other materials, and has been widely regarded by many people who pay attention to healthy eating. Users ridicule it as "health coffee."

As a result, after the launch of "Winter Solstice Five-Care Latte", curious fans placed orders one after another, and the "feeling after drinking" of the first batch of experimenters emerged one after another on social platforms. Judging from consumer feedback, users have different evaluations of this new product and have their own opinions.

In the eyes of some consumers, Lucky's latte with added grain ingredients is like a fusion of "soy milk and coffee." They believe that if they have a cup early in the morning, they can both fill and refresh themselves. Because of this, many people regard the "Winter Solstice Five-Care Latte" as a substitute for soy milk and breakfast milk. They bluntly say that buying a cup and serving it with a tea egg or sandwich is just a simple breakfast that can awaken people's vitality.

However, users who care about the taste of drinks generally believe that Lucky's new product has added coconut milk, which makes the "Winter Solstice Five-Care Latte" have obvious sweetness without adding sugar.

In addition, due to the strong aroma of cereal ingredients such as black sesame seeds and black beans, which covers the flavor of espresso added to the drink, many people report that they have not been able to taste the coffee flavor in their impression, and bluntly say that "Winter Solstice Five-Care Latte" It tastes more like "black sesame paste","sweetened breakfast porridge", or cereal breakfast milk on supermarket shelves than a latte.

Interestingly, some users couldn't help but speculate that the brand's launch of this "Winter Solstice Five-Care Latte" with similar taste to breakfast drinks may be to broaden the consumption scene of breakfast.

You should know that chain brands such as Kudi and Mixue Ice City have successively entered the breakfast track, combining drinks with meals to attract consumer groups in need such as student parties and migrant workers. Therefore, in the eyes of some fans, it is understandable that Lucky wants to follow suit and venture into the breakfast field. But as netizens said, although the current signs can't help but make users looking forward to the breakfast business think, before Lucky announced the exact news, these thoughts are only speculation.

Picture from: Xiaohongshu

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