Pacific Coffee plans to open 50 stores this year. Aix Coffee will open 3-4 stores in the fourth quarter.
Recently, international well-known coffee chains such as Aix, Starbucks and Kashijia continue to accelerate their expansion on Chinese mainland, and Pacific Coffee, a subsidiary of China Resources, has quickly opened its 100th store in mainland China with the strong channel advantage of China Resources Group. and this year will open 50 new chain stores in Shanghai, Beijing, Guangzhou, Shenzhen, Hangzhou and other cities. The whole coffee industry is booming.
Li Xianglu, director of Aix Coffee China, said that he strives to open four new 3Mu4 stores in the fourth quarter. Starbucks is not lagging behind, with plans to open 1500 stores in China by 2015.
British Coffee, which is regarded as Starbucks' strongest competitor in the Chinese market, also proposed a plan to "open 250 new stores within three years" this year. At present, Kashijia is the fastest-growing brand in the Chinese coffee chain industry, with nearly 200 stores since it opened its first store on the mainland in 2006 and plans to reach 2500 by 2018.
(responsible Editor: Leo)
- Prev
Coffee shops are full of capital pouring into the money-throwing circle. The economies of scale have not yet been highlighted.
The economy is slowing down. Have a cup of coffee. When we are looking to expand the industry against the market in a period of economic weakness, the coffee chain is clearly an alternative landscape originating from a foreign land. This new face emerging in Shenzhen Huaqiang North and other business circles is not only a contest between imports and national style, but also the intersection of efficient work and slow-paced life. Freshly ground coffee not only seduces the taste buds of more and more Chinese people, but also sucks.
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The first share of Chinese coffee has not broken its cocoon. It is difficult for the coffee chain to join.
The perfect integration of coffee shops and ancient city towers the origin of the capital market has a far-reaching relationship with the coffee industry, but it is a pity that this fate has not been realized in China. In 1773, the first British stock exchange was established at the Jonathan Cafe in Chais Hutong, London. History has always been strikingly similar, and 20 years later, Tondy Cafe was completed on Wall Street and became the predecessor of the New York Stock Exchange. When soup
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