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The mainland opening speed plan of Pacific Coffee expands to 50 stores by the end of the year.

Published: 2026-03-15 Author: World Gafei

Last Updated: 2026/03/15, Tang Guojiang, CEO of Pacific Coffee under China Resources Group, told reporters at the opening ceremony of Swire Coffee a few days ago that the opening of stores in the mainland has accelerated, although it has entered the mainland for less than a year, but Pacific Coffee aims to expand the number of directly operated stores in the mainland to 50 by the end of the year. Last year, China Resources Venture Group acquired an 80 per cent stake in Pacific Coffee from Chevalier Fanya for HK $327 million in cash.

Tang Guojiang, CEO of Pacific Coffee under China Resources Group, told reporters at the opening ceremony of Taikoo Hui Store a few days ago that the opening speed of mainland stores has been accelerated. Although it has entered the mainland for less than a year, Pacific Coffee aims to expand the number of direct-sale stores in the mainland to 50 by the end of the year.

Last year, China Resources Enterprise Group acquired 80% equity interest in Pacific Coffee from its Pan-Asia in a cash transaction of HK $327 million. After the acquisition, it was fully handed over to its wholly-owned subsidiary CR Vanguard.

(Editor: Leo)