More than ten thousand "garage coffee" are born and the most lack of services for entrepreneurship and innovation.

mellow coffee, attractive pastries, quiet private rooms, all kinds of office facilities... 15 in Nanjing Economic and Technological Development Zone opened this "creative coffee", ordinary furnishings behind a lot of different: funds through crowdfunding, positioning is to build maker resources and information interaction platform. On the same day,"Creative Coffee" held its first salon, inviting professionals inside and outside the province to focus on crowdfunding topics to help "mass entrepreneurship and innovation".

Garage coffee is everywhere.

Three years ago, China's first "garage coffee" was born in Zhongguancun. Later, 3W coffee and beta coffee were opened nearby. These cafes are funded by Internet industry investors and entrepreneurial elites, mainly for Internet business people to discuss cooperation and entrepreneurship to provide a place.

Coffee houses like Tron Coffee originated in the United States and are collectively referred to as Garage Coffee." Yuan Yue, chairman of Zero Consulting and founder of Pegasus Brigade, said that Silicon Valley, the birthplace of garage coffee, used to be the only one, but now it is still the only one. In recent years, China's "garage coffee" blossomed everywhere, so far there have been 18361.

What makes garage coffee different? According to relevant sources, this kind of coffee house investment is not large, dozens of shareholders crowdfunding, an average of several thousand yuan each, many facilities from outside sponsorship. The purpose of setting up "garage coffee" near high-tech parks and start-up companies is to provide entrepreneurs with space and all kinds of equipment and resources needed for office, which can not only reduce the office cost of entrepreneurs, but also shorten the distance between investors and entrepreneurs, so that capital and project can be easily connected in this open space. In fact, many large foreign companies were born in garages.

Although garage coffee is popular in China, it has encountered bottleneck in development. In January this year, CC Meika, one of the representatives of China's crowdfunding cafes, opened in Wuhan and closed only three months later. Luo Xianxu, chairman of Nanjing Chuangka Investment Management Co., Ltd. and CEO of Qiyun. com, said,"The situation of garage coffee is related to the crowdfunding model. Homogenization competition is serious through the platform that is put together and raised. It's also a reminder that crowdfunding isn't appropriate for all innovative start-ups."

Entrepreneurship and innovation are the most lacking services

As a private science and technology incubator, Lilac Science and Technology Park, which settled in Nanjing Economic and Technological Development Zone last year, has gathered 16 start-up enterprises, involving robots, drones, new materials, big data, special motors and other fields. The person in charge of Lilac Science and Technology Park said,"These enterprises are high-tech enterprises facing the Internet, in the initial stage, limited by human energy, etc., and urgently need professional services such as public resources, administrative management, investment and financing, especially to develop the ability to allocate resources such as market, technology, and capital." As an interface, Lilac Science Park is to provide this service and realize the common growth with enterprises."

"What entrepreneurs in our country lack today is not just money, but a platform to realize the interaction of resources and information, and a service to meet their needs through interaction." Yuan Yue said that in the wave of Internet entrepreneurship and innovation in the past 15 years, about 300,000 Internet-related companies have been established nationwide, about 5000 of which can get Series A financing, and only dozens of which will eventually become great Internet companies. One of the reasons is that it overemphasizes advanced science and technology and neglects technical services and market demand. For example, Nanjing Laser Technology Research Institute has advanced technology. At present, the latest and most cutting-edge products in hand only want to cooperate with large state-owned enterprises. If it cooperates with Xiaomi and LeTV, it should be another situation. Second, the new generation of entrepreneurs have more advantages in technological innovation and product research and development, but they have difficulty integrating product production lines and market resources, and have almost no ability to structure production supply chains. To do entrepreneurial space platform is to provide appropriate services for this group of people from the aspects of setting rules and styles to functions, scales and structural contents.

Crowdfunding needs to prevent "acclimatization"

Crowdfunding, known as a new thing in line with the future trend, many people regard it as an important way to innovate and start a business, not only crowdfunding to set up "garage coffee", but also "garage coffee" is trying to become a platform for crowdfunding.

Qiyun.com COO Xie Chao said that there are no fewer than dozens of crowdfunding websites in the field of angel investment in China with mass group buying mode. However, unlike the successful fund-raising projects of the US crowdfunding website Kickstarter, which are overwhelmed and the amount of fund-raising has reached record highs, this "imported product" is encountering "acclimatization" in China, and there are only a handful of projects funded by crowdfunding Chinese websites.

Expert analysis, crowdfunding reason "in Huai for orange, Huai for Zhi", First, the platform convergence, more porridge, heavy construction light management, so that entrepreneurs do not know where to publish ideas, investors have no way to find suitable investment projects. The second is to raise more and invest less. Because the crowdfunding leader wants to withdraw investment dividends, no matter the financing entrepreneur or the investor who invests, he will often avoid it. Third, not all projects are suitable for crowdfunding financing. For entrepreneurs, products or services that need multi-resource support and cooperation are suitable, such as beta coffee. Many investors not only bring capital, but also bring customers.

As a crowdfunding project,"Creative Coffee" not only has a breakthrough in its own crowdfunding, but also wants to find a new way in crowdfunding innovation and entrepreneurship services. Luo Xianxu said that the "Creative Coffee" founded by 29 shareholders designed multiple innovations when planning, such as through science and technology incubation + investment and financing docking + industry-university-research cooperation + achievement display + policy promotion + talent service, etc., to achieve functional integration and innovation.