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Love coffee Starbucks Chinese partner Chinese coffee national brand

Published: 2024-11-03 Author: World Gafei
Last Updated: 2024/11/03, Aiyi Manor Coffee is a leading brand of Chinese coffee, which integrates coffee cultivation, primary processing, intensive processing, product research and development, trade and brand marketing. Over the past 15 years, it has been committed to bringing Yunnan coffee into the international coffee market, and after earning a reputation for Yunnan coffee in the international market, Aiyi Group began to shift its strategy from the international export market.

Aiyi Manor Coffee is a leading brand of Chinese coffee, which integrates coffee cultivation, primary processing, intensive processing, product research and development, trade and brand marketing.

Over the past 15 years, it has been committed to bringing Yunnan coffee into the international coffee market, and after earning a reputation for Yunnan coffee in the international market, Aiyi Group began to shift its strategy from the international export market to opening up the domestic market. In February 2012, Aiyi Group and Starbucks established a joint venture in Yunnan, and the joint venture was officially put into operation in December. Help to improve the quality of Yunnan coffee, establish and improve the coffee quality control system, and bring Yunnan's best coffee to the global market. Since then, Yunnan coffee has been famous all over the world.

Aiyi Manor Coffee is a leading brand of Chinese coffee, which integrates coffee cultivation, primary processing, intensive processing, product research and development, trade and brand marketing. Over the past 15 years, it has been committed to bringing Yunnan coffee into the international coffee market, and after earning a reputation for Yunnan coffee in the international market, Aiyi Group began to shift its strategy from the international export market to opening up the domestic market.

In February 2012, Aiyi Group and Starbucks established a joint venture in Yunnan, and the joint venture was officially put into operation in December. Help to improve the quality of Yunnan coffee, establish and improve the coffee quality control system, and bring Yunnan's best coffee to the global market. Since then, Yunnan coffee has been famous all over the world.

In this way, Aiyi Manor Coffee tries its best to open the door to enter the domestic coffee market. A series of Aiyi Manor products: Aiyi limited edition Manor Nakata Coffee, Aiju Manor baked beans, Aiyi Manor mixed beans, Aiyi Manor boutique raw beans, Aiyi Manor boutique gift box, Aiyi Manor American coffee powder, Aiyi automatic coffee machine have been put on the market one after another, which has won the favor of consumers in the domestic middle and high-end coffee market.

On December 28, 2012, Aiyi Manor, the first coffee experience store in China, was completed in Pu'er. At this point, the coffee brand of Aiyi Manor has completed the layout of the whole industry chain from "seed to cup".

On December 4, 2012, Vice Premier Hui Liangyu inspected the work in Yunnan. Yang Jing, member of the Secretariat of the CPC Central Committee and minister in charge of the State ethnic Affairs Commission, inspected together. Accompanied by Qin Guangrong, secretary of the Yunnan Provincial CPC Committee and chairman of the standing Committee of the Yunnan Provincial people's Congress, Li Jiheng, deputy secretary and governor of the Yunnan Provincial CPC Committee, and Qiu, deputy secretary of the Yunnan Provincial CPC Committee, Hui Liangyu and his entourage walked into the Aiyi Group and inspected the coffee processing production line of Aili Group in Pu'er to understand the development of agriculture with Yunnan plateau characteristics.

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