Coffee consumption enters the mobile era, how to develop coffee in the Internet environment? Coffee consumption
From delivering coffee to making coffee, Internet thinking makes this frothy drink more storytelling. At the 2016 Geek Park Innovation Conference GIF, well-known hosts Li Jing, Dai Jun and the company commander of Angel investors jointly launched a new coffee brand-CoffeeBox.
Coffee Box Angel Investor, founder of the flight butler, said Coffee Box is a coffee brand based on the express experience, emphasizing that where the user is, the coffee is there, rather than traditional users following the cafe. At present, Coffee Box has nearly 30 production sites in Shanghai, covering most of the hot business circles, and the number of production sites in Beijing and Guangzhou will exceed 20 after the Spring Festival.
The company commander revealed that the core of Coffee Box is expanding rapidly, with the goal of 10, 000 cafes. "in this way, we can make the coffee infinitely close to the users' office buildings, shopping malls, banks, hospitals, neighborhoods, etc., each production site covers an area with a radius of about one kilometer, and users can control it within 20 minutes from placing an order on their phone to getting a cup of hot coffee."
The start-up project of Coffee Box was born out of Lian Coffee. Lian Coffee was initially positioned as coffee delivery, focusing on Starbucks, Costa and other brands. The company commander said that while serving Starbucks, Lian Coffee gained operational experience and more than 300000 consumers. "in the end, my core is Coffee Box, Starbucks is our path and stage, it will not become the protagonist."
In fact, the first users of Coffee Box were stars and sent to graphic studios and crews.
From the Beijing Morning Post
- Prev
Exclusive interview with Wang Jiang: want to surpass Starbucks coffee brand express delivery and coffee brand surpass Starbucks
[abstract] flight butler CEO Wang Jiang founded coffee takeout project Lian Coffee in 2012 and launched its own brand Coffee Box in May last year. It is undeniable that with the protracted battle of several major delivery platforms, such as ele.me, Meituan takeout and Baidu takeout, takeout O2O has become a red sea. In this market full of giants, there are
- Next
Coffee delivery Coffee Box receives star investment and even coffee gets investment
After a series of universal education, such as Star VC, which is partnered by Huang Xiaoming, Li Bingbing and Ren Quan, as well as AB Capital, Angelababy's venture capital fund, the whole venture capital circle begins to smell like the entertainment industry. And the first ones this year are Li Jing and Dai Jun, the old partners in the field of hosting. At the 2016 Geek Park Innovation Conference GIF, Li Jing, Dai Jun and Lian
Related
- A coffee shop drives customers out on the spot?! Store: No Chinese people are accepted
- Children suffocated and died after drinking pearl milk tea! Parents: The store did not inform the risk
- Can I put a thermos in a thermos pot to keep my coffee warm? Why does coffee not taste so good after it cools down? What is the most suitable amount of milk for latte?
- How to make coffee cream? Do I have to use instant powder for 400 hand-made coffee? What is the composition of coffee cream in Naples coffee?
- What is an authentic cappuccino? How to make cappuccino golden circles? What is the ratio of coffee to milk in a cappuccino?
- Can espresso beans be used to make hand-brewed coffee? What is the difference between Italian mixed beans and hand-made single beans? What are the characteristics of SOE coffee beans?
- Big battle! Mixue Ice City has opened three stores in the United States?!
- Lucky launches rice milk latte! Netizen: After drinking it, I thought I bought it an ordinary latte
- Remove the perimeter! Naixue's largest flagship store in the world quietly closed!!
- Manner Co-branded Cup is a literary style?! Netizen: I almost didn't recognize it