Science on the Tip of the tongue-- Coffee Culture
Civet coffee is made from beans that cannot be digested and excreted by civets after swallowing. After its popularity, civets face the tragic fate of being forcibly fed to increase their excretion. According to the report, a recent report published in Animal Protection magazine assessed the living conditions of 48 civets on 16 plantations and found that the Kopi Luwak industry is basically a slave industry and extremely inhumane.
Wild civets use coffee beans as part of their diet, but the fate of dependent civets is very different, they are overfed; and wild civets like to be active at night, but dependent civets are locked up in claustrophobic sunshine spaces, and they even fight when they are enraged, and many civets get sick and die of stress.
Caring people call for good coffee to be kind to cats and be kind to them to make really good coffee, but animal rights activists say it is difficult to trace the source of Kopi Luwak, and it is even more difficult to judge whether they are involved in mistreating civets. Civet coffee, also known as Kopi Luwak, tastes mellow and is one of the most expensive coffee in the world, with prices as high as $300 to $400 per pound, and some even sell for more than $100 a cup. But behind the mellow coffee is actually the whole "enslavement industry" of blood and sweat, and wild muskcats may be locked up for abuse and forced feeding.
According to a report on a well-known financial website in the United States, cat shit is not our common pet cat shit, but a kind of poop called "civet" on the Indonesian island of Sumatra. Indonesian locals inadvertently found that civets love coffee fruit. and defecate the beans intact. Although the price of Kopi Luwak has dropped slightly since 2013, it is still as high as $200 to $400 a kilogram and is becoming more and more popular among tourists.

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Coffee updates Daily Coffee Information
Let's put it this way, what is coffee? coffee is a drink, instant coffee is also coffee, and the popular Starbucks is coffee. Coupled with the different methods of brewing, the Japanese have their own way of drinking coffee, Europeans have their own way of drinking coffee, and each country has its own tradition of drinking coffee. China does not have it now. What is its own coffee? it's still in the process of groping.
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Analysis on the Brand Prospect of Coffee Market in China
According to a survey conducted by a national authority, the coffee franchise industry is growing at a rate of 25%, and cafes are becoming a bright spot for urban civilization progress and economic growth. At present, coffee consumption in China's cities, the average annual consumption of coffee per person is 4 cups, even in big cities such as Beijing and Shanghai, the annual consumption of coffee per person is only 20 cups. And in Japan and Britain,
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