The road to the development of cafes

The level and difference of coffee development between each country and city is caused by the different culture of each country and city, but it is not surprising that there are great similarities on the road of its development.

Consumers are becoming more and more aware of coffee. Although they can't be like professional baristas, they quickly pursue the feeling of high-quality coffee and expect a good sense of taste. Once they taste the best, everything is based on this benchmark. Consumers are mainly concerned with the quality, WIFI and price of coffee. But quality is its biggest concern.

Coffee consumption is still inferior in Asia, such as Western European countries (8-12kg / per capita), the United States (4.2kg / per capita), Italy (5.9kg / per capita), Japan (3.3kg / per capita), Hong Kong (1.1kg / per capita), Malaysia (0.9kg / per capita) and Thailand (0.5kg / per capita). The market potential of Asia is huge.

Coffee shops, restaurants and hotels should start to pay attention to the quality of coffee, because we never know when consumers will pursue coffee and serve more than you can imagine.