When was coffee introduced into the history of Chinese cultural development?

As China becomes richer, coffee culture is springing up in the land of tea drinkers.

Coffee consumption is growing at an astonishing 15% a year, compared with the global average of 2%, according to the London-based International Coffee Organization. This partly stems from the reality that China's starting point is relatively low. The average Chinese drink only three cups of coffee a year, compared with 500 to 700 cups for Americans. However, because of the size of the Chinese market, analysts see great potential.

The rise of coffee in China is due to the spread of western coffee culture. An international brand opened its first coffee shop in China 10 years ago and now has 390. Young white-collar workers like to find a quiet place to read or hang out with friends. The manager thinks that the environment there is an ideal place to do business. "it's a good place to sit down and talk," said du Yuan, 25, who works for a consulting firm in Beijing. " He goes to the coffee shop two or three times a month.

Local entrepreneurs have also joined the competition. Qi Ming, a lecturer at a university who opened his own coffee shop two years ago, said: "many Westerners like to drink pure black coffee. But coffee lovers here are not used to the bitterness. They prefer cappuccinos and lattes. " Westerners like to drink in the morning, but many Chinese like to have a refreshing drink in the afternoon or evening. But the price of 20 to 30 yuan a cup is still higher than most Chinese can usually afford. "if you want coffee to be more popular in China, the price is a little lower," du said. "

The rise and Development of Coffee Culture in China

Coffee consumption in China is increasing year by year.

In China, people like drinking coffee more and more. The "coffee culture" that follows is full of every moment of life. No matter at home, in the office, or on various social occasions, people are tasting coffee, which is gradually associated with fashion and modern life. Coffee houses everywhere have become good places for people to talk, listen to music and rest, and coffee has gradually developed into a culture. Whether it's freshly ground coffee beans or freshly brewed hot coffee (espresso), cappuccino (cappuccino), latte Wright (latte), flavored coffee: they offer a variety of options for regular cafes in Beijing, Shanghai and other big cities in China. Chinese people also gradually like to make their own coffee. Using roasted coffee beans and filter pots and filter paper to make a cup of fresh coffee also has a different taste.

As coffee, a drink with a long history, is widely known, coffee is being accepted by more and more Chinese people. Some data show that China's coffee consumption is increasing year by year, and is expected to become an important coffee consumer in the world. now, Yunnan coffee produced in China's own land, with its noble quality and low price, will promote this trend. guide this fashion, become the Chinese people's own coffee brand, and thus have China's own unique coffee culture, this chapter will be written by us!

Chinese Coffee Culture

Talk about China's coffee culture; with the opening of our country's door and the integration of our country with the international trend, coffee has been introduced into China; the word "coffee" comes from the Greek word "Kaweh", meaning "force"; when the image of the banshee of Starbucks became familiar to the Chinese, Chinese coffee; according to historical records, as early as 2000 BC, Ajiao in Ethiopia Although the cultivation of coffee in China started relatively late, and in the 1990s; in China, with the continuous development of economy, the team of urban petty bourgeoisie is also; as a student, I naturally talk about Chinese coffee culture.

With the opening of our country, the integration of our country with the international trend, and the economic and cultural exchanges between our country and other countries, many foreign cultures have been accepted by us and gradually integrated into our daily life. Of course, acceptance and integration requires a process, in which how these foreign cultures evolve and what the final result is, each culture is different. How did coffee, which is loved by Westerners, gradually be accepted by the Chinese public? Let's talk a little bit about Chinese coffee culture.

Mythical Chinese Coffee Culture

I once saw such a report that a girl longed for the so-called petty bourgeoisie life. She understood that petty bourgeoisie life was to go to a coffee shop every day and then eat some Haagen-Dazs ice cream, but her boyfriend could not satisfy her petty bourgeoisie life, so the girl broke up with her boyfriend.

The author was very sad to see this report. On the one hand, she felt very sad. The so-called petty bourgeoisie life created by the advertising media ended her feelings, and her yearning for such petty bourgeoisie life would also affect her choice of love and marriage in the future. On the other hand, the author also believes that there are still many girls in China who look forward to such a petty bourgeois life, and it is everyone's goal to live a good life, but it is sad and ridiculous to build a good life only on coffee and Haagen-Dazs. and a large part of the reason is that we don't know much about coffee culture and Haagen-Dazs. I often see some so-called petty bourgeoisie words, such as "I am holding expensive Haagen-Dazs ice cream, but my heart is in tears."... "