A new era of coffee entrepreneurship-the prospect of the coffee market in the future will be inestimable
1. Top research and development continue to detonate hot spots in the market
Only Coffee has a top R & D team in the industry, and every member of the team can engage in new product research and development with accurate measurement and rigorous R & D attitude. According to the latest beverage trend in different seasons, after careful market research, the R & D team will launch a series of new products that trigger market selling points from time to time, so as to ensure that partners have continuous core competitiveness in the market.
2. Lead the brand positioning of the industry
With the improvement of modern people's living standards and the acceleration of the pace of life, the prospect of the coffee market in the future will be inestimable. Coffee shops featuring major coffee products include the latest popular coffee and beverage series in China, and American coffee, which has only coffee characteristics, is famous in China.
3. Professional team gives advice for your start-up and reduces business risk.
The company has a collection of talents, many years of practical experience, the achievement of more than 400 successful cases of the professional team. The company's business circle evaluation team carries out a professional evaluation of the storefront provided by you to ensure the success rate of shop selection; the design department provides targeted design and decoration drawings according to the store size provided by you; the purchasing department provides detailed purchase instructions for raw materials; the core raw material company unifies distribution to ensure the lowest price, the maximum guarantee of product unity and food safety; continuous research and development of new products in the technical department, quarterly updates. Free teaching of new products technology, to the maximum extent to ensure that there are new products on the market, increase the profitability of the store; the marketing department according to the specific store, formulate a store marketing plan, control store costs, help you normal operation, sustainable operation.
4. The first technical professor in the industry
Only coffee as a national chain of coffee to join the brand, citing the best quality coffee beans grinding the most pure coffee. The head office will provide technical guidance and teaching to the franchisee, and even people who previously knew nothing about coffee can master the production technology. In this way, one is to ensure the fresh unity of the taste of the product, and the other is to ensure the interests of the partners, so that they do not have to worry about transporting and storing semi-finished products, and ensure that the partners have the best interests.
- Prev
The increase of national income is expected to increase the per capita consumption of coffee.
The improvement of China's national income level is expected to lead to the increase of coffee consumption per capita. The market penetration of the young and middle-aged population helps to drive the growth of potential coffee consumers. As a drink with unique taste, coffee is very popular among young and middle-aged people. The survey shows that different age groups in China have different degrees of love for coffee, among which people aged 41-50 account for 24% of the total.
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Korean coffee has expanded crazily in China, but it has experienced ups and downs in only one year.
It seems that there is a contradiction between the expansion of the scale of short-term profit and the control of quality in the chain operation industry for two years, but raising the threshold of joining can reduce the risk of brand damage. For example, at the beginning of the opening of 7-11 in China, the conditions were almost harsh, and the franchisee could only take over the operation from the original poorly run stores, and the franchisee and helper needed full time. It deters some people, but
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