Energy giant transformation "sell" coffee 9 months turnover exceeded 5 billion

Chongqing state-owned enterprises are carrying out supply-side structural reform, and the transformation and upgrading coruscate new vitality.

Chongqing Coffee Trading Center held promotion activities at Shanghai New International Expo Center

On the afternoon of April 12, 14 central media gathered at the Chongqing Coffee Trading Center, a city that did not produce a single coffee bean but had a coffee business worth billions of yuan, attracting their attention.

Chongqing Energy Investment Group, together with Yunnan Hougu Coffee and seven other companies, set up Chongqing Coffee Trading Center in June 2016. in just nine months, it has accumulated 5.268 billion yuan in spot transactions, making it the largest electronic coffee trading platform in China.

In fact, what is shown behind this is the achievements of the transformation and upgrading of Chongqing state-owned enterprises. Like energy investment groups, more and more state-owned enterprises in Chongqing are glowing with new vitality as a result of supply-side reform.

Energy groups transform and develop Coffee to be sold all over the World

In June 2016, under the continued weakness of the coal industry, the traditional industry giant Chongqing Energy Investment Group, facing the challenge of transformation and upgrading, cooperated with Yunnan Hougu Coffee and other companies to set up Chongqing Coffee Trading Center to do coffee trade and import and export business.

The latest data show that after nearly 10 months of operation, Chongqing Coffee Trading Center has registered more than 180 coffee industry member enterprises, covering the whole industry chain of coffee cultivation, storage, trade and deep processing. By the end of the first quarter of this year, the cumulative spot trading volume of coffee has reached 5.268 billion yuan, and revenue and expenditure have been balanced, making it the largest electronic coffee trading platform in China.

Feng Yue, chairman of Chongqing Energy Investment Group, revealed that the group has now arranged an intensive coffee processing project with an annual output of 10,000 tons of coffee freeze-dried powder, and the products will be sold to European countries through the Yu-Xin-Europe international railway transport channel. At the same time, it is promoting the construction of the largest original coffee base and industrial park in Asia in Laos. The next step is to improve the six service systems of Chongqing Coffee Trading Center: trading, settlement, information, standards, warehousing and logistics, and finance.

In fact, this is only one of the directions of the transformation and development of Chongqing Energy Investment Group.

Feng Yue said that since 2013, the coal market has been weak, and the operating situation of coal enterprises has become more and more grim. The group has taken the initiative to withdraw from inefficient and ineffective production capacity, and to withdraw from enterprises with poor resource endowments, serious safety disasters and no hope of turning around losses. On the other hand, we will actively cultivate new drivers of economic growth, including coal power, gas, clean energy, trade, construction, aluminum, finance and overseas investment and financing.

Heavy Salt Group sets up cloud merchants and traditional salt industry also plays B2B.

The interviewees at the launching ceremony of heavy salt cloud merchants provided pictures.

In the past, citizens can shop online, but now the boss can purchase goods online. Xiang Yong, the boss of Yongli Department Store in Rongchang, Chongqing, said that the rice, sugar, salt and other goods sold this year are all done through the e-commerce platform.

It is reported that in order to actively respond to the new situation after the salt reform and comply with the development trend of the mobile era, combined with the characteristics of the FMCG industry, Chongqing Salt Group has created a comprehensive industrial chain value-added platform-heavy salt cloud merchants, which integrates platform operation, technical services, product manufacturing, logistics and distribution, terminal retail, financial services, and brand services. Xiangyong is the first batch of buyers.

"compared with previous phone orders and acquaintances' orders, through the heavy salt cloud merchant platform, I can have a more comprehensive understanding of all kinds of commodity information and prices. I can compare goods at home and place orders 24 hours a day, which is convenient and time-saving to use." Xiang Yong told reporters that as a regular customer of the heavy Salt Group, his purchase volume in the heavy Salt Group last year was more than 6 million yuan, and is expected to exceed 10 million yuan this year.

According to the person in charge of the heavy Salt Group, "heavy Salt Cloud Merchants" comprehensively aggregates the group's various resource advantages, integrates the suppliers at the production end with the retailers at the terminal, draws suppliers of high-quality and characteristic agricultural products, and absorbs focused dealers to build a platform together, and strive to achieve the development goal of "selling ten thousand goods" and "selling ten thousand goods" on the heavy salt cloud merchant platform.

The latest data show that during the operation period from November 28, 2016 to April 11, 2017, "heavy salt cloud merchants" launched nine online sellers, opened 16 stores, exceeded 4370 buyers, exceeded 10000 valid orders, and the online transaction volume was 46.27 million yuan.