The upgraded coffee feast is here, Starbucks' first coffee roasting room in the world.

For professional baristas, please follow the coffee workshop (Wechat official account cafe_style)

Customers who like to drink Starbucks drinks not only like their drinks, but also for the following two reasons. Regular peripheral products are very attractive, such as classic mermaid Logo thermos cups and mugs, and branch decorations full of local characteristics (related articles). But love is not enough, they hope to create a place for people to really fall in love with them. So Starbucks's first coffee roasting and tasting room (Reserve Roastery and Tasting Room) opened in Seattle.

This retro-style store is only nine blocks from the Starbucks headquarters in Seattle, and this interactive coffee roasting and tasting room is specially built for coffee roasting, coffee education and small-scale production of Starbucks collection coffee.

Not only is it different from the usual Starbucks store decoration style, the public baking process and the strong aroma of coffee pervade the tasting room. Starbucks is trying to extend this kind of classic coffee stores to Chicago, Los Angeles, New York, San Francisco and Washington, hoping to make coffee tasting a better experience.

Regarding Starbucks' new attempt, Howard Schultz, chairman of Starbucks, said: "the bakery is the realization of a decade-long dream and a respect for our efforts to pursue coffee innovation. We let our customers participate in the roasting process and present the best coffee from all over the world. Everything we have done is the reason why we have come this far." This moment is the beginning of the next generation of Starbucks. "

Is it different from the Starbucks you remember? This time they seem to take coffee tasting to a new level. There are special baristas in the bronzed coffee roasting and tasting room. When will such a complete coffee banquet come to Asia? The brand says they plan to open the first coffee roasting and tasting room in Asia in 2016. Just be patient.

Starbucks Reserve Roastery & Tasting Room

1124 Pike St

Seattle, WA 98101

United States

Http://roastery.starbucks.com/