Which country is the brand of Nestle coffee, the origin story of Nestle coffee, the creator of instant coffee.

The birth of Nestle Coffee

Back in 1929, Louis Dapples, then chairman of Nestle Group, received a request for help from his former employer, the Banque Fran ç aise et Italienne pour l'am é rique du Sud. At the time, following the Wall Street crash and the collapse of coffee prices, the bank had a lot of excess coffee in its warehouses in Brazil.

What needs to be done is whether Nestl é can turn these stocks into "soluble solid coffee" for sale. To this end, chemist Max Max Morgenthaler joined the Nestl é team to work with researchers to find a solution. After three years of research, they found that milk coffee (caf é au lait)-coffee mixed with milk and sugar, and then converted into powder, can stay mellow for a longer time. At that time, however, the powdered particles were not easy to dissolve, and milk and sugar also added challenges to production.

Dr Morgentel found that coffee preserved in sweet milk tastes better and tastes better than unsweet milk. He also found that coffee exposed to high temperature and high pressure lasted longer.

As a result, Dr Morgentel concluded that the secret to preserving the aroma of coffee is to use full carbohydrates to create a solid soluble coffee. This was a pioneering work at that time, which was very different from the thinking of the public. A year later, he used a special process to produce powdered particles that met this requirement and provided samples of soluble coffee to the Nestle Executive Committee and the Technical Director.

Two years later, on April 1, 1938, the soluble coffee product, called Nestle Coffee, was launched in Switzerland. Nestl é has set up a large-scale production line for coffee extraction and "spray drying" of coffee beans to produce Nestle coffee at its factory in the small Swiss city of Orbe. Two months later, the Nestle Coffee brand was launched in the UK and then in the United States in 1939. By April 1940, Nestle coffee had been sold in 30 countries around the world.

During World War II, 3/4 of Nestle coffee worldwide was sold in Switzerland, Britain and the United States. Nestle coffee has a longer shelf life than fresh coffee, which makes it more popular and doubles sales. At that time, a large amount of Nestle coffee production was used for U. S. military supplies.

Nestle Coffee is the leader of an era. After its success, it has become the largest instant coffee group in the world.

The invention of instant coffee was invented and patented by New Zealander David Strang in 1890. In 1901, Satori Kato, a Japanese-American chemist, created instant mixed coffee. In 1938, Max Morgenthaler spent seven years perfecting its freeze-dried instant coffee, which gave birth to Nestle Coffee. Nestle Coffee benefits here, and the company is growing rapidly. The popularity of instant coffee was during World War II. Because of its refreshing effect, the US military incorporated coffee into military materials. Later, when World War II was won, soldiers thought that coffee played an important role in it. So they retained the habit of drinking coffee and brought it back to daily life. With the introduction of commercials on American television stations, sales of instant coffee have also skyrocketed. At that time, coffee gradually became a necessity in people's lives.