Ruixing and Doraemon co-signed the new product. Is it delicious? What does Ruixing ice suck raw coconut latte taste like?
Monday for contemporary workers starts with a cup of coffee.
Today, Lucky and "Blue Fat Man" Doraemon movie joint model in the major stores officially launched. There is no doubt that the new product and get joint material became the first thing after many lucky fans and Doraemon fans got up early today.
In the little red book, lucky, ice sucking coconut latte, joint sticker, Doraemon and other related topics have been frantically posted by netizens since early in the morning.
According to the latest promotion released by Lucky, this 22nd century "iced raw coconut latte" adds a cool factor to create a new flavor of raw coconut coffee + strong ice feel. However, it is this chilly impact that makes netizens associate crazily.
Various netizens left the experiential description of the ice-sucking raw leaf latte, "it is the feeling of the cold wind of the propeller blowing into the mouth", "the air conditioner in the mouth can't be turned off", "it feels like the throat is frozen in the freezer".
Some netizens thought it was a life-saving device for workers on Monday. "I felt like my throat was attacked by wind and oil essence", "my throat went down, my throat opened, and I woke up", "imagine brushing my teeth and drinking coffee at the same time."
Some netizens are even more curious, thinking of a cool commodity, emm.
The author also tested it myself: the entrance is still the classic recipe of raw coconut latte, without mint flavor. After 2 seconds of drinking, the cool feeling begins to work in the mouth, taking a breath to achieve the ice feeling "one step to the stomach", leaving a high degree of taste recognition.
When summer comes, it must be the peak time for the beverage industry to bring forth new ideas, and key words such as cool, summer-relieving and refreshing have become the general direction of innovation and research. In the beverage industry where there is no shortage of competitors, a new product with a memory is becoming more and more difficult.
Looking at the new products in recent years, refreshing watermelons, juicy peaches, greasy green plums. All are added to the coffee with the title of summer sharpening device. But when it comes to the most direct coolness, peppermint refreshing substances have a significantly greater impact on the taste than the softness of fruits.
I have to say, on the way of studying the taste of new products, Ruixing has always been very popular, and on the basis of universal taste, it also gives consumers a sense of freshness with the "big trick" of joint innovation.
Although the joint name of the new product is only to add flavor syrup to the classic model, making the coffee superimposed with a cool taste. But so what, the cross-border dream linkage of Doraemon, a big IP, has successfully won the hearts of netizens. After all, it was the lovely blue fat man in everyone's childhood memories!
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