Lucky sells New Longjing Latte! Netizen: Food does not taste like tea!
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Recently, Rui Xing, inspired by Hangzhou Qiantang Longjing spring tea, launched a new Qiantang Longjing latte with limited production season, attracting the attention of the majority of users.
The tea coffee produced by the collision between fresh and elegant tea and mellow coffee has always been loved by consumers. Ruixing has also launched a lot of tea coffee drinks earlier, such as jasmine latte, green snail spring latte, oolong latte and so on. Some of these products were removed from the shelves early due to seasonal restrictions, but they became the white moonlight in the hearts of some people and kept on thinking about them.
Therefore, after learning that the brand updated menu, tea lovers were immediately aroused curiosity and expectations, can not wait to go underground, carrying the new products back to the station ready to taste some. However, the first wave of crab eaters frowned at the first sip of the new product and looked at the drink in their hands in doubt.
According to the introduction of the brand and the video posted by the shop assistant, the production of Longjing latte is not complicated. Longjing tea bottom, milk, syrup and coffee concentrate are prepared in proportion with tea in advance. However, from the feedback of consumers on the social platform, this new cup of real material has not won their favor.
Many users said that at the moment of the entrance of the drink, they did not taste the "taste of Longjing", only full of mellow coffee and the taste of milk, so that some people questioned whether the shop assistant had forgotten the most important bottom of Longjing tea in the process of production.
"it's very ordinary, it doesn't taste like tea, but it just can't taste it at all."what does pure latte have to do with Longjing?"I think the clerk has made a mistake" and "what about the agreed Longjing flavor?" . Some people even said bluntly after trying that even if they drank the new product as a daily drink, they would not consider buying it back.
On the other hand, the old users who were looking forward to the new products made no secret of their disappointment. In their view, Ruixing's tea coffee series is the highlight of its many products, such as the widely acclaimed jasmine latte, which skillfully combines the aroma of jasmine tea with mellow coffee, and the unique flavor captured a group of tea lovers. Impressive.
By comparison, this Longjing latte is much less palatable than the same series of drinks. Some consumers said that Longjing tea and coffee did not blend well, but magnified the original bitter rhyme of the two. So much so that it had an impact on people's taste buds, "feeling like a kiss on the tongue with an old smoker", "betel nut taste at the back" and "a real seaweed smell".
As a result, after "every thunder, every disappointment", some loyal users said bluntly that they had gradually lost interest in exploring the new products launched by Lucky every once in a while, and instead hoped that the brand would take a closer look at what they said in the comment area. let those well-received classic drinks back to the daily menu.
Picture from: Xiao Hong Shu
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