Black apron Coffee Master's "Coffee Dream"
Starbucks Guangzhou Sand Noodle Store has been unveiled as Starbucks' first coffee master store in southern China for a year, and its fresh and pleasant environment and spacious and comfortable space have attracted many customers to experience it. In Starbucks Sand Noodle Shop, customers can enjoy strong coffee in the courtyard, accompanied by mottled tree shadows and breezes, or relax and chat with friends or relatives by the corridor or by the fireplace. Coffee is the bridge and link between them; in addition, the carefully built "Zhenxuan" room provides a personalized space for parties or meetings to gather and collide with inspiration. Sand noodle Starbucks carefully created the "third space", so that customers no matter when, with whom, can find a good coffee time of their own.
But the most special thing is that the store is all served by certified Starbucks "coffee masters" in black aprons. "only star baristas who have worked at Starbucks for six months are eligible to apply for the coffee master certification exam," said Matthew, manager of the sand noodle store. "only after about three months of comprehensive training and passing a rigorous examination can they obtain the coffee master certification." So as soon as we enter the door, we will notice a group of Starbucks "coffee masters" working in white shirts, black aprons and bow ties.
Friends who are familiar with Shamian Starbucks will always meet a tall and handsome partner here-he makes coffee skillfully while chatting with customers with a bright smile; his professionalism and enthusiasm have impressed customers who have come into contact with him. He is Simon, the third coffee master of Starbucks China's third "Coffee Minister" Competition in 2013. Let's learn about the story of "exploring Flowers".
Nearly two years after joining Starbucks, Simon said Starbucks "ignited his passion for coffee." From green apron to black apron, Simon has been delving into all kinds of coffee knowledge and blending skills, especially working in a sand noodle shop where all coffee masters are, promoting and making progress together with the "black apron" around him, so that Simon will soon become an out-and-out coffee expert. However, Simon felt that it was in the communication with his customers that he really understood the true meaning of coffee. "Coffee shortens the gap between me and customers of different ages. Coffee is a bridge for us to communicate." Since then, sincere connection with customers and transmission of coffee culture has become Simon's simple and lofty dream.
Last year, Simon went to Sumatra, Indonesia, one of the origin of coffee. While deepening his understanding of coffee, his love for coffee was sublimated. "growing coffee is quite tiring, but when I stood on the land of origin, I realized that if I hadn't seen it with my own eyes, touched it with my own hands, heard it with my own ears, and experienced every step of growing and processing coffee, you still can't imagine how much sweat and effort it takes to grow these little beans." After returning home, Simon often incorporated what he had seen and heard in Sumatra into the coffee he prepared for his customers. He hoped that everyone would feel the little-known and far-reaching significance behind every drop of coffee.
Speaking of his career at Starbucks, Simon sees Starbucks as a "platform to help partners find their dreams, and then help them realize their dreams." In June, CEO Howard, the legendary Starbucks, came to Guangzhou. "he had a sentence that made me very deep:'. You've been stationed at the bar for a while and have made 70 or even 100 cups of coffee. Or at this time you feel tired and slacken when making the 101st cup of coffee. However, could this 101st cup of coffee be the customer's first cup of Starbucks coffee? Think about it.'" A simple story from which Simon realized the importance of persistence. In order to realize his dream, Simon will continue his coffee journey.
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