Starbucks stores in the United States launched an "anti-coffee campaign" to quietly enter soft drinks
According to USA Today on July 2: Starbucks, the coffee giant winner, has been expanding cautiously beyond coffee in recent years. Recently, three handmade soft drinks such as horseradish beer, dried ginger ale and lemon ale are quietly on the market at Starbucks stores in Atlanta, Georgia, and Austin, Texas.
The three drinks are made by Starbucks baristas using a special carbonated beverage maker at the same price as Starbucks coffee, with medium cups selling for $2.45 and large cups for $3.45.
Starbucks' appetite is not limited to that. In the trend of the "anti-coffee movement", Starbucks has launched tea, fruit juices, energy drinks and distinctive refreshments. Starbucks is committed to becoming a generalist, making its reputation in convenience stores and snack bars as loud as coffee in Starbucks stores.
(responsible Editor: Leo)
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