Latest news from Shanghai: introduction and contact information of 2016 Shanghai Bakery Exhibition

2016 Shanghai Bakery Exhibition

Shanghai bakery exhibition

Exhibition date: June 14-16, 2016

Exhibition venue: Shanghai New International Expo Center

Specially invited unit: China Food Industry Association China Baking Association

China Food Industry Association China Bakery Industry Association

International Food Packaging Association Shanghai Food Association Baking Professional Committee

Organizer: organizing Committee of Bakery Industry Exhibition

[Overview of the exhibition]

The global bakery market is forecast to reach $44.7 billion in 2018, and China's bakery industry is growing at a rate of 45%. In recent years, the baking food industry in China is in good condition, with the influence of many factors, such as consumption upgrading, policy promotion, standard reconstruction, the influx of foreign capital, domestic capital merger and so on, which accelerate the change of the traditional low concentration status quo of China's bakery food industry. industry mergers and acquisitions continue to take place, and the integration of the baked food industry is accelerated. At present, China's baking food industry has initially formed a number of dense areas of production enterprises and a number of superior baking food processing industry belts, showing the characteristics of cluster development and a more reasonable regional layout. at present, there are 5,000 or 6,000 baking enterprises, large and small, with small scale and low technical level. Therefore, the huge development space and product profit margin of the baking industry will attract more investors and international enterprises. Although the market scale of baked goods in China is about 35 billion yuan, the per capita consumption is about 30 yuan, and the per capita biscuit consumption is only about 1 kilogram. However, compared with the per capita biscuit consumption of 8.4kg in Western Europe, 25-35kg in developed countries and 12-18kg in moderately developed countries, the consumption capacity of China's biscuit market is still relatively insufficient. With the development of China's economy, the improvement of people's living standards and the change of life style and consumption structure, baked food is more and more favored by consumers because of its easy to carry, convenient and fast, fashion and other characteristics. it has brought unprecedented business opportunities and huge demand space for the development of baked food. In Shanghai today, the per capita GDP is close to 10000 US dollars.

As the most high-end, largest, most mature and most developed city in the baking industry in the mainland, Shanghai has become a promotion platform for the marketing strategy of baking enterprises in later ages; a trading platform for horizontal communication, regional cooperation and internal purchase and outreach of the baking industry; a propaganda platform for highlighting the origin, connecting with Shanghai, implementing brand strategy and strengthening brand building. It has formed a competitive place for well-known brands of baked food at home and abroad. Shanghai Autumn Baking Fair is supported by a number of local and international trade fairs, keeps pace with the development of the market, and makes efforts to build Chinese baking culture and jointly create the only professional baking fair in Shanghai in autumn.

The exhibition is expected to have 1000 booths, including Argentina, Brazil, Canada, China, Hong Kong, Malaysia, France, Germany, Indonesia, Italy, Germany, Japan, the Netherlands, Malaysia, Thailand, the United States and other countries and regions. It covers the whole range of baking companies, from baking raw materials, baking production equipment, packaging equipment to the provision of management, training, technical services and so on.

[wonderful activities on the spot]

Selection activities such as moon cakes, pastry rooms, equipment suppliers, etc.

Annual meeting and high-level academic exchange meeting of the Association

Bread, moon cakes, cake technical competitions and exhibition competitions

Pastry store opening and management training, Mid-Autumn Festival moon cake marketing strategy training

Box Design Competition

2016 new product promotion meeting

[scope of exhibitors]

Food, cakes (moon cakes), bread, cakes, biscuits, raw and auxiliary materials for catering, decorations and OEM fats, cream, special flour, premix, frozen dough, starch, potato stuffing, fruits, nuts, preserved fruits, canned fruits, pastry accessories, ice cream, ice cream equipment, raw materials, dairy products

Baking equipment and utensils, craft baking equipment and utensils, baking products and finished products, food stuffing wok, sandwich pan, automatic metering packaging machinery, biscuit production equipment, raw materials and packaging, etc.; moon cake packaging, moulds and production equipment

Flour improver, bread improver, cake improver, instant noodle improver, antistaling agent, yeast, spice, pigment, sweetener and other related food additives

Bakery, kitchen, western restaurant, coffee shop production equipment, raw materials and supplies, etc.; display cabinets, storage and freezers

Cake decoration materials such as meat pancakes, chocolate products, candy, candles, simulated food models, etc.

Coffee, coffee products, coffee machine, coffee processing equipment

Technology, books and periodicals, training institutions, related food equipment, utensils, tools and metal detection equipment, etc.

[exhibition fee]

Domestic capital enterprise

Standard exhibition RMB13800/ 9m2

Image RMB16800/ 9m2

Light ground RMB1300/m2

joint venture

Standard exhibition RMB16800/ 9m2

Image RMB18800/ 9m2

Light ground RMB1500/m2

foreign enterprise

Standard exhibition USD3000/ 9m2

Image USD3300/ 9m2

Light USD300 yuan / m2

Technical seminar 9800 / session (30 minutes)

1. Guangdi (36m2 rental) configuration: exhibition space, security, cleaning services

two。 Standard booth configuration: exhibition space, three display panels (2.5m high), lintel production, consultation table, two chairs, nine square carpets, one 220V power outlet, two spotlights

3. Image booth: in order to better display the corporate image, the pavilion specially sets up a high-configuration image booth area.

Two tables and four chairs (consulting table and glass round table), 220V power sockets, four spotlights, flowers, garbage cans, booths

Covered with carpets.

4. Booth sequence allocation principle: "apply first, pay first, arrange first", double-sided open booth plus 20% fee

[magazine advertisement]

The cover is 25000 yuan.

Seal one 15000 yuan

12000 yuan for the title page

The back cover is 20000 yuan

Seal two yuan 10000 yuan

8000 yuan for color pages

[cooperative Media]

Shanghai Wenguang News, Oriental Satellite TV, lifestyle, Central Financial Channel, CCTV China Network Television

Xinmin Evening News, Evening News, Youth Daily, Wen Wei Po, Jiefang Daily, Oriental Morning Post

Alibaba Food Industry, Huicong Food Industry Network, Baidu Promotion, Volkswagen Food Network, Food Business opportunities Network, China Food Science and Technology Network, Food Industry Network, Beverage Industry Magazine, China Food Safety newspaper, Food Safety Guide, Food Business Network, China Food Merchants Network, China Food and Beverage Network, China Food Industry Network, China Coffee Network

[exhibition procedure]

Obtain the booth map and the exhibition contract form from the organizing committee, fill in the contract form and fax or scan it to the organizing committee after selecting the booth. After receiving the contract form, we will confirm your application and retain the booth you applied for. The booth will be arranged according to the principle of applying first.

[organizing Committee Liaison Department]

Organizing Committee of Bakery Industry Exhibition

Address: 78 Caobao Road, Xuhui District, Shanghai, China (200235)

Contact TO: Zhang Hao 15921897946 Fax Fax: (86-21) 54221039

E-mail: 1561078256@qq.com Network QQ: 1561078256