The profit margin of opening a low-priced coffee shop for 10,000 yuan is as high as 70%.

Coffee is made on the spot in an affordable coffee shop.

For coffee made by grinding and filtration on the spot, in a mid-range coffee shop, the price of a cup is generally about ten yuan, but in this inexpensive coffee shop, the price tag is 6 yuan.

What is the selling point of cheap coffee?

Coffee in medium-and high-end cafes is expensive because of a large number of hidden costs such as service level and consumption environment. On the other hand, the affordable coffee shop takes the low-end route, which may be more easily accepted by the general public at the price, but if the profit is low, the elegant side of the coffee culture cannot be realized, so what is the selling point at this time? Use simplicity and ease as the selling point of affordable coffee.

Since we are going to take the civilian route, Mr. Jane has also implemented a simple and relaxed style in the decoration of coffee shops. Without luxury decoration, the cost has been saved, so the price of coffee has naturally come down and is welcomed by many young people with low income. The profit margin of low-priced coffee shops is 70%, and the investment is recovered in one to one and a half years. At present, many low-priced coffee shops are accepted to join, and the franchise fees range from tens of thousands of yuan to more than one hundred thousand yuan according to the size. If you want to invest in a low-cost coffee shop, we will give you some suggestions:

First of all, coffee shops should choose prosperous business districts, taking into account the positioning of affordable coffee, preferably in the mid-range business district.

Second, although the price is low, it is best not to use instant coffee. Freshly ground coffee is the most attractive to repeat customers.

Finally, pre-job training can ensure the service quality of waiters and avoid giving customers the feeling of low price and low quality.

Open a low-priced coffee shop for 30,000 yuan

For those who want to invest in opening a shop, a post-station cafe is a small investment. "the shop chooses to be near the shopping street or shopping mall, but don't choose the expensive location facing the street." Industry insiders pointed out that in the whole cost control, the cost of shop rental is particularly important, with a general area of about 10 to 20 square meters, and there should be room for tables and chairs in front of the door.

"the total cost of shop rental, decoration, equipment, labor, etc., can be calculated at about 30,000 yuan at one time, while there is about 20,000 yuan in cash flow on hand, and if it is to join, you may need some franchise fees." The industry insiders pointed out that because the investment is relatively low and the risk is better controlled, many people have chosen this kind of cafe recently.

However, there are risks in investment, and industry insiders remind that many people come here with a dream of a cafe. Feel that the cafe is profiteering, clean, convenient, emotional, tasteful and so on. These definitely idealize the industry. When the operation is not smooth and the positioning is not accurate, the cafe still has to close down.