Coffee review

Basic knowledge of coffee; what is the meaning of 90% in the coffee industry-coffee industry analysis report

Published: 2025-08-21 Author: World Gafei
Last Updated: 2025/08/21, Coffee fundamentals; 90 what does it mean in the coffee industry? coffee industry analysis report Ninety Coffee was founded by our creative team, and our idea was to create a better manor coffee. Our team: we are committed to providing extraordinary coffee for the global professional boutique coffee market, because we will personally control it.

Basic knowledge of coffee; what is the meaning of 90% in the coffee industry-coffee industry analysis report

Ninety Coffee was founded by our creative team, and our initial idea was to create a better manor coffee.

Our team: we are committed to providing extraordinary coffee for the global professional boutique coffee market, because we will personally control every step of the process from planting to production. In this process, we continue to pursue the ultimate coffee flavor experience.

As growers: our early experience tells us that in order to make a significant and meaningful change in coffee flavor, we need to devote ourselves to the whole process of coffee production, which requires us to start with planting management. So we take the initiative to assume the responsibility of the landowner and enjoy the process of close contact with coffee trees every day, so that we can know enough about coffee and come up with better ways to improve its flavor from the source.

Controlling the degree of pulp fermentation will also be brighter. Therefore, sun exposure and densification may not be as expected. In order to give the baker the clearest taste hint, ninety takes taste as the main category:

W2: lower (Low) fruit tonality; emphasizes brightness, acidity, and floral aroma.

H2: warm (Moderate) fruit tonality; emphasizes sweetness, fruit taste (rather than fruit flavor), and tea taste.

N2: higher (High) fruit tonality; emphasizes unrestrained, sweet and sour, jam and dried fruit flavors.

Red

The so-called "red treatment" is a special treatment carried out by the 90 team through their own patented drying technology, which makes the color of shelled coffee beans show varying degrees of red, from light red to ruby red. This treatment will once again enhance the aromatic characteristics of the coffee itself, and will reflect a strong sweet taste with obvious fruit flavor.

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