Starbucks Cafe provides wireless charging service
A coffee table that can wirelessly charge phones and tablets will be launched in Silicon Valley next month. When customers want to charge the device, they no longer need to look for power outlets everywhere, but just put the equipment on the table.
As early as the end of last year, Starbucks tested the service in some chain stores in Boston. Today, high-frequency people in Silicon Valley who use mobile devices will be able to experience the convenience of wireless charging in ten Starbucks stores.
The wireless charging table used by Starbucks is supported by Duracell Powermat. Unfortunately, although wireless charging is a hot technology at the moment, there is no global standard in this industry, and at least three wireless charging standards are popular on the market. Devices with different charging standards are not compatible with each other.
Duracell Powermat adopts the PMA standard, which has been signed by AT&T, Starbucks and many handset manufacturers such as BlackBerry, HTC, LG and Samsung. Since its establishment in 2012, PMA is also the fastest wireless charging standard in North America.
But Qi, which competes with PMA, is supported by the Wireless charging Alliance (WPC), and some models, including the Nexus 7, Samsung and Nokia, use the Qi standard.
Starbucks' promotion of wireless rechargeable coffee tables is seen as a move to accelerate the unification of wireless charging standards. Just like Starbucks promoted the unification of WiFi standards more than a decade ago, it is worth looking forward to what the market effect will be when it joins the wireless charging industry. After all, the number of users who understand wireless charging technology is not huge. In the early stages of educating users, Starbucks will play its part.
Of course, Starbucks is not the only offline store that wants to take advantage of wireless charging technology. McDonald's is also testing the service in some stores in Europe. Http://www.520kfw.com/index.php?c=thread&fid=11
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