Why do we drink boutique coffee? What on earth is boutique coffee?

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In retrospect, we have been exploring the world of coffee and trying to make more people know fine coffee and make it a daily life, which has been inspired by many predecessors and friends. and let us start to think: why do we drink boutique coffee? What on earth is boutique coffee?

Why do we drink boutique coffee?

First of all, it must be because we like it. Among boutique coffee lovers, there are many people who just don't like bitter coffee and can't even eat it at all. After some poor quality coffee beans are made, even with sugar and milk, they still can't cover up their inferior defective flavor. With the development of boutique coffee, more and more people begin to pay attention to the original taste of coffee itself. Many people first come into contact with boutique coffee because they want to try to taste different from the original coffee, but later they find that there is really a lot of knowledge about coffee.

What is boutique coffee?

Fine coffee is a better coffee.

Boutique coffee does not refer to the best coffee in the world. The definition of boutique coffee is very clear. Only when the cup test score of coffee reaches more than 80 points can it be proved that the taste of this coffee has reached the "boutique grade", that is, "boutique coffee".

Fine coffee can promote the industry.

So some people may ask, why not just choose the coffee beans with the highest scores and the best to drink? In fact, the real value of the concept of fine coffee lies in the promotion of the whole coffee industry. in the coffee market in the past, coffee was monopolized by merchants, who exploited farmers, while fine coffee set a fixed and good standard. so that coffee farmers who are willing to plant and handle coffee will eventually have a harvest, so that they can rest assured to improve the technology of coffee. Such a clear standard encourages more people to produce better coffee. The promotion of the whole industry, because it is a clear standard rather than ranking, is less likely to lead to vicious competition.

Boutique coffee promotes diversified technology and business models

Therefore, boutique coffee for us, not only represents a good taste, but also represents the promotion of the entire coffee industry, as well as relatively transparent business practices. Boutique coffee has also come out of the situation in which commercial coffee futures were monopolized by large manufacturers in the past, with more yuan of planting and processing technology and more yuan of sales model in the producing area. When we are willing to pay resources for these intangible values, we can not only buy good coffee, but also have good business, and people who buy boutique coffee are also supporting this meaningful thing, so that the whole coffee industry can be promoted together. It's not just buying organic coffee or selling coffee directly from the country of origin.

However, under the information from all sides, there must be many blind spots. If boutique coffee can bring more discussions and expand the sources of information, we can try our best to maintain a neutral judgment and a more open attitude.

Finally, in fact, fine coffee does not mean that we have to drink black coffee, as long as the raw materials are of good quality, no matter the coffee beans are shallow and roasted, sugar and milk are all good.

So why did you choose boutique coffee? What is the value of fine coffee to you?

Photo Source: Internet

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