Pu'er Coffee opening of the second International Fine Coffee Fair Pu'er Coffee blooms world-class charm

Professional coffee knowledge exchange more coffee bean information please follow the coffee workshop (Wechat official account cafe_style)

Authoritative experts, scholars, well-known entrepreneurs and guests of the global coffee industry gather in Pu'er because of a common goal: to share the fragrance of Pu'er coffee and to discuss the development of the coffee industry. "Pu'er, known as the 'coffee capital of China', is not only the main coffee producing area in China, but also an important producing area of high-quality coffee beans in the world. The theme of this Expo is' Global sharing of Pu'er Coffee'. The aim is to deeply study and implement Xi Jinping's thought of socialism with Chinese characteristics in the new era, firmly establish and practice the new development concept, exchange and discuss the development trend of the coffee industry, and show the development style of China's coffee industry. Efforts will be made to promote the development of Chinese coffee into the track of quality, standardization, industrialization and internationalization. "

When presiding over the opening ceremony, Liu Yong, deputy secretary of the Pu'er Municipal CPC Committee and mayor, said that holding the Expo is an important measure to show the details of Pu'er, embody the characteristics of Pu'er, give full play to its advantages, and promote the development of Pu'er coffee. Pu'er coffee to build the world's third largest coffee trading center, achieve high-quality great-leap-forward economic development, resolutely win the war against poverty, and build a well-off society in an all-round way has a very far-reaching and significant impact. When it comes to Pu'er, people's first reaction is "tea". But in fact, in addition to tea, coffee is also one of the very important local agricultural products, regardless of history or quality, are worth talking about. The history of coffee cultivation in Yunnan can be traced back to hundreds of years ago. It is said that at that time, a French missionary came to Yunnan to preach, asked someone to bring seeds because he missed coffee, and then started the local coffee planting. However, for quite a long time, we did not know the existence of coffee in Yunnan. Although this valuable tropical cash crop has been planted continuously, it has not really appeared in the mass consumer market. It was only in recent years when the coffee boom emerged that people began to pay attention to this coffee producing area in southwest China.

With the supply of high-quality Simao coffee increasing year by year, by 1997, all the small grains of coffee needed by Nestl é's coffee processing plant in Dongguan, Guangdong Province were purchased from Yunnan and did not need to be imported from abroad. The successful cooperation between Nestl é and Pu'er prompted the Yunnan provincial government to issue opinions on speeding up the development of coffee industry in 1998, which provided policy support for Nestl é to obtain more high-quality raw materials in Yunnan. As of 2017, the planting area of Pu'er coffee has reached 789000 mu, with a total output of 58600 tons of coffee beans, 80% of which are exported abroad.