How to open a good cafe? Summary of nine essential conditions for running a good cafe

At present, many people will choose to open an independent coffee shop to start their own business. some entrepreneurs simply like the "feeling" of coffee, hoping to convey a state of life through their own coffee shop, so that guests like the atmosphere or environment. Coffee entrepreneurs love the "taste" of coffee very much and hope to run a coffee shop through their coffee major, so that boutique and Italian style can interpret the love of coffee. In the class of Brissta Barista Cafe Entrepreneurship Class, the cafe entrepreneurs are summarized below for reference only!

1. Independent personality

The owner's personality is the personality of the personality-themed cafe, this trait is the first competitiveness of this kind of cafe, as small and medium-sized cafes are mainly single shops, these shops Wangwang will have the distinct personality characteristics of the boss. By releasing these character symbols in the store, it will attract customers with the same personality traits, and then continue to attract more popularity, thus injecting unique "character symbol" charm into the cafe.

2. Diligent, earnest and persistent

The catering industry is a diligent business. it opens at nine o'clock in the morning. some shops even have breakfast and stay open until after 10:00 or even 12:00 in the evening. That doesn't include going to the vegetable market and cleaning after closing. Although there are shop assistants employed in all these jobs, for many small and medium-sized cafes, due to the lack of staff, these often need the boss to participate. Especially in the initial stage of the establishment of the store, engineering decoration, furniture customization, selection of decorative items, music selection, product production, supply of equipment and materials, etc., are all inseparable from the figure of the boss. The boss can't get into a good business state if he doesn't put his heart into it.

3, careful and keen insight

Regular customers are the main source of business in small and medium-sized cafes. Many of these regular customers live locally or work not far from the cafe. Their temperament and food preferences need us to study and observe carefully. Only in this way can we firmly grasp their hearts. The resulting benign humanistic atmosphere will become the spiritual wealth for the survival of the cafe.

4. Study hard and ask easily.

Most of the owners who join the cafe business for the first time are laymen, and even many of them seldom drink coffee before. at this time, they need to learn more relevant books, visit more relevant cafes, and find more experienced practitioners to learn and communicate. Never despise the management of cafes just because you are an expert in the field of engineering and real estate. In fact, many factory owners and senior executives will have a bigger headache as to why they can't manage such a large factory or business well, which has only a few people.

5, can bear loneliness

Investing in a cafe for the first time is exhilarating, and everything is so fresh, and after freshness, it is often accompanied by boredom and boredom in that "slap" place almost every day. But also constantly deal with the trivial affairs between those employees, between employees and customers, as well as with suppliers, if coupled with the initial operating efficiency is not stable enough It's sure to make you feel like you don't know what to do. At this time, the best way to resolve these psychological / physical confusion is to find a way to make yourself like coffee and communicate with customers, which is the only way for a cafe to survive!

6. Like to communicate and make friends

The cafe is like an independent planet, forming a separate space, where people's thoughts are overflowing. It is more like a platform for the exchange of ideas than a place to drink coffee. Customers come here to release their thoughts, or to talk with someone, or to read and create, or even to relax in a daze, and the creation of this atmosphere is driven by the boss, as well as a humanistic atmosphere led by taking the lead.

7, optimistic, kind and healthy

Almost all cafes are trying to create a relaxed, leisure, comfortable, warm atmosphere, and the creation of this atmosphere, first of all need to be inspired by the shop owner, the resulting attraction is inestimable.

8, enough coffee knowledge reserve

As the owner of a coffee shop, how can he lack professional knowledge of coffee? Being a cafe owner is not that simple. He really wants to "go to the hall" to share coffee knowledge with others, and to "go down the kitchen" to make his own coffee, which is convenient to greet customers, and can also replenish manpower when baristas are understaffed.

9. Store a certain amount of knowledge that is helpful to the operation of the coffee shop

Including coffee machine electrical equipment maintenance knowledge, simple network operation knowledge, copywriting and graphic design, able to write attractive words or edit pictures, or even photography. Knowledge of product development is also required.

Boss Index flat scale-self-test whether it is suitable to be a cafe owner

Test item (Yes / No)

Can I keep working for more than 12 hours a day

I am in good health and seldom get sick

3 whether you can stay up late to finish the work for several days in a row

Whether I do things from beginning to end, I will not give up halfway

Whether you are punctual or not, you are seldom late for an appointment

6 whether you can accomplish important tasks independently

7 whether to take the initiative to do what is not part of the duty

8 whether you only like to do simple things over and over again, not too complicated

9 whether you can interact with others actively and amicably

10 do you often want to break through innovation and brainstorm ideas

11 whether the pursuit of perfection, can not stand others to make a mistake

12 whether you are afraid to take risks and cannot accept challenges

13 whether you will try your best to solve the difficulties when you encounter difficulties

14 whether you like the sense of accomplishment and satisfaction of getting the job done

15 whether you are usually depressed and very depressed when you encounter setbacks

16 whether you plan and set goals in advance before doing something

17 whether he has a bad temper, he will often get angry and yell at others

Do you laugh a lot and enjoy working?

19 whether you can make a decision quickly and act immediately

Do you believe that as long as you work hard, you will succeed?

1 point for "Yes" and 2 points for "No"

①, 20 points, congratulations, you are a born entrepreneur, very suitable to be a boss

②, 21: 25, you have the conditions to be a boss, as long as firm determination, coupled with unremitting efforts, there will be a chance of success

③, 260.32, if you want to start a business, please see which parts you choose "No" can be improved, and what are the chances that these assessments can be improved.

④, above 33 points, do you have to be a boss? Please think carefully, you may encounter many difficulties that you can't solve on the way to starting a business.

Source: Beresta's blog