Animator's Antique Cafe

"it's not just a store, it's my child, it's related to me, it's alive, and I want to do everything I want to do." As he said this, his face brimmed with happiness. "I hope I can still work at the front line of the bar when I am in my seventies and eighties."

Now he is full and happy every day.

Get up early to exercise, prepare for the scene, open the door, make coffee, communicate with guests, handle shop affairs, close up, clean up, take photos, organize copywriting and photos, upload, reply to messages. Clark repeats this step almost every day, which seems monotonous, but it is actually different from day to day.

Meet different people, make different coffee, is the same name of coffee, he will also according to the visitor's different clothes and words, to make a unique taste. Clark operates a Japanese antique coffee shop in Huafang Yicheng. The shop is neat, clean, fresh and simple, every detail is carefully designed, and every object in the room comes from antiques he has collected from all over the world, from lamps, chairs, faucets and doorknobs. Everywhere in the store is a scene, reflecting the owner's ingenious conception and careful design.

"what I do is not food and beverage, but culture. I like to communicate with guests. For those who are willing to calm down and think about life and the meaning of life, and yearn for a refined life, I hope to use authentic coffee as a medium to provide a social platform for these people with similar aura. " Clark's eyes gleamed when he talked about his ideal, and he was contented and happy.

I used to think I was just a link in the assembly line.

After graduating from college, Clark successfully entered the coveted CCTV and became an animator. At that time, he was full of longing and energy, imagining the future of the artist. But it wasn't long before he felt that he was just a money-making machine, wearing a designer's hat, but he didn't know where his creation had gone. Five or six years later, his salary was on the rise, but he became more and more confused. "at that time, I spent every day working in the computer room in Taiwan. I said very little. I only knew how to work hard. The people I saw most were directors and colleagues." He recalled, "working more than ten hours a day, I couldn't get off work without passing the camera. I was very tired." I feel like a link in the industrial assembly line. " In the end, he resolutely quit the job that everyone envied and went to Japan to study alone.

Found a dream while drifting in a foreign land

"at first I didn't think about what to do. I just wanted to find what I really wanted. People can not give themselves too much back, cut off all, forced to a desperate situation, in order to get out of a new realm. " Clark said. At the beginning of his visit to Japan, he only used working in a coffee shop as a way to make a living. in the process, he gradually found that coffee was a very esoteric knowledge and fell in love with it.

He quit his job in a cafe and studied as a teacher for a year and a half. In the process, the belief in his heart became more and more clear that he would open a cafe and keep the business going. Dissuasion from family and friends is inevitable, but as a Taurus, he is rigorous, pragmatic and has a detailed plan to do everything. He pushed forward his plan step by step and spent two years to complete a big reshuffle of his life.

Insist on being yourself.

He divided his life into three stages: studying, working and doing his own business. He has successfully completed the first two stages, and he thinks he should now enter the third stage. In the course of the interview, he always stressed to be himself. Because of being himself, he opened the cafe in the depths of the alley; insisted on simplifying the menu and taking a small number of varieties to the extreme; insisted on making boutique coffee instead of chain stores; insisted on choosing customers and keeping the right people; and insisted on doing things with his heart, not with his head. His shop is unique, just like his people. He chose the location in the deep alley, trying to avoid too many unnecessary interruptions. He designed every detail of every furnishings in his room.

He adheres to the Japanese-style quality, rigorous service and the mode of operation of the century-old store, with the goal of achieving maximum customer satisfaction. He insisted on taking and selecting every photo, replying to every message, making every cup of coffee as much as possible, and tailor-made unique coffee for each guest. "my store doesn't have a unique label, and everyone sees it differently. Some people come to make coffee, some are good for shop assistants, some are for my antique collection, and some are for communication with the boss. Although there are many cafes in this alley, I just have to be myself. My guests come from all over the country and even from all over the world. They give up so many cafes in their cities and come to me, so no matter how many cafes open, it doesn't affect me. " He was full of confidence when he said this.