What is Geisha Rose Summer Coffee?

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What is Geisha?

Geisha is a high-priced coffee, often reminiscent of Panamanian coffee. In fact, Geisha was discovered in the rose summer forests of Ethiopia in 1931 and has only been cultivated since the 1960s. The Geisha tree is taller, and its beautiful, slender leaves are easy to tell. The quality of Geisha growing at high altitude will be greatly improved.

Esmeralda Geisha has even sweetness, clear and pure flavor, with cherry, citrus, mango, papaya, peach, pineapple, guava and other fruit aromas and a variety of flowers. Some taste like citrus oil, orange peel or Earl Grey Tea. Others contain unique flavors of marshmallows and vanilla.

Why has Geisha become so popular recently?

After Geisha won the crown, BOP began to get a lot of attention. BOP is a coffee cup test competition founded by the Panamanian boutique coffee association in 1997. The coffee beans that won the first place in this competition will sell at a high price. Since then, Geisha has been very popular and made waves in the coffee industry.

Geisha is the standard of baristas competition.

It is often heard that baristas use Geisha to participate in the competition to achieve success, so after the competition, some coffee producers also received widespread attention. I believe that Geisha is a wonderful experience and will never let people down. Due to the good reputation of Geisha, it is undoubtedly an advantage to use it to participate in the competition, and many competition judges also prefer Geisha.

Today, the question before the game is no longer "who can use Geisha?" It's "who doesn't use Geisha?" I admit that Geisha will be used in many competitions, but in the past five years, no WBC champion has used it to compete. They all used specific varieties of coffee beans carefully selected by themselves and their team. This is not to say that these coffee beans are rare or special. Sasa Sestic, the 2015 WBC champion, used the Sudan Rume varietal, a legendary coffee bean that made him stand out. So I think for baristas, knowledge and love of coffee are the most important.

The reason why Geisha didn't show up in the cafe

Although Geisha is spoiled by professionals, it does not impress consumers. The absence of Geisha in cafes may include these reasons: Geisha is suitable for hand brewing (but 80 per cent of coffee drinks sold in cafes are espresso-based drinks), demand exceeds supply, and Geisha is expensive.

To be honest, no boss will buy expensive coffee and raw beans that only in-store baristas drink. Most consumers don't know the price and market of coffee at all. What they usually like to drink is coffee mixed with beans and milk.

All in all, before consumers consider buying Geisha, it is a fantasy to want Geisha to become the mainstream of coffee. If a large number of Geisha appears one day, it is possible that the fantasy will come true, but for now it is just an idea. Finally, consumers always drive demand.