How does Vietnamese coffee taste? What are the coffee brands in Vietnam?

Professional coffee knowledge exchange more coffee bean information please follow the coffee workshop (Wechat official account cafe_style)

A strong and strong taste

In tropical Vietnam, most of the beans are robusta beans with high caffeine and strong flavor, and most of them are exported into instant coffee, so most of the coffee consumed in Vietnam is Robusta. In recent years, with the popularity of chains such as boutique coffee and Starbucks, Vietnam has also made progress in coffee. In Ho Chi Minh City, boutique coffee shops have been established, and the overall level has gradually begun to rise.

Zhongyuan Coffee V.S. Plateau coffee

The two most famous coffee brands in Vietnam are easy to remember, one is the Central Plains and the other is the plateau.

Central Plains Coffee (TRUNG NGUYEN)

It is the most chain coffee shop and authorized distribution brand in Vietnam. In mid-1996, original Coffee was only a small business. In Bangmeishu, a city seven hours' drive from the capital Ho Chi Minh City, there was a growing trend of coffee exports. Zhongyuan Coffee recognized that the local plateau of Vietnam has a good environment, latitude suitable for coffee growth, soil and other conditions. And then produced the Central Plains coffee exported to 60 countries, including Europe, America and Japan. Its founder, Dang Le Nguyen Vu, was originally a doctor, because he had the foresight to see the future of the coffee industry in Vietnam. After abandoning medicine and going into business, he formed Central Plains Coffee with friends, which not only successfully marketed Vietnamese coffee, but also enabled many Vietnamese to have jobs. Dang Le Nguyen Vu also spent a lot of money to help poor students, low-income families, Vietnam War victims and other disadvantaged ethnic groups related to assistance. Its famous G7 instant coffee is roasted with cream and tastes strong but smooth. It is a well-known instant coffee in Asia and a common brand in Taiwan.

Plateau Coffee (HIGHLAND COFFEE)

There is also a Starbucks of Vietnam, which takes a more international route, with eye-catching corporate logos and neat uniforms, as well as warm color light with sofas, which is a gathering place for the Vietnamese middle class. such as business, gossip, leisurely afternoon tea and so on. Plateau Coffee founder David Thai, who emigrated to Seattle when he was six years old, happens to be the birthplace of Starbucks. Seeing Starbucks every day makes him decide to return home to start a business. In the early days, coffee was sold in hotels and supermarkets, but more and more branches opened after the 2000s, offering good Arabica beans rather than inferior Robusta. The two coffee shops that many tourists to Vietnam are bound to visit are the Central Plains and the Plateau. You can try it next time!

Mink Coffee (weaselcoffee)

The most expensive and high-end coffee in Vietnam is mink coffee, which is the most expensive and high-end coffee, somewhat similar to the way musk coffee is made in Indonesia. Mink coffee is picked from wild minks in Vietnam because it cannot digest coffee beans on its own. after being processed by digestive enzymes in the body, mink coffee has a special smell. Finally, it is roasted with cream to produce the so-called mink coffee. Due to the scarcity of coffee production, the Central Plains Coffee specially asked European scientists to simulate the digestive enzymes in the mink, hoping to make their own mink coffee. Mink has been listed as a conservation animal, and the number is very small. They are also proud of the taste of iced coffee made from mink coffee.