The story of Rosa coffee is famous for the reason why it is so expensive.

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= Road to Rose Summer =

Rosa Coffee originated in the Geisha Valley in southwestern Ethiopia. The local people have been growing coffee for centuries. In 1936, the Englishman Richard Whalley first collected 10 pounds of Rosa coffee seeds in Geisha mountains, then Rosa coffee was introduced to Kenya, from there to Tanzania, in 1953 Rosa coffee seeds were introduced to Costa Rica, and in 1960 Don Pachi Serracin brought Rosa coffee seeds to Panama, where its legend began.

No one knew about Rosa Coffee before 2004, and now it seems that there are several reasons: Rosa Coffee is mixed with other varieties of coffee; Rosa Coffee is not grown at high altitude (branches and hybrids of Rosa Coffee were planted in low-altitude areas of Brazil and Costa Rica, until 1997, the Daniel peterson family planted Rosa in the Jaramiilo plot at an altitude of 1650 meters); it has never been used as a single coffee to show its flavor and charm independently.

Until the 2004 Best Panamanian Bean Competition, La Esmeralda Daniel peterson showed Rosa Summer Coffee (unblended) to the competition judges. The legend began when Rosa Coffee won the first place in the world competition, with a price of US $21/lb.

Jaramillo/ Rose Summer Plantation

Stage of Rose Summer-Best Panamanian Raw Bean Competition (The Best of Panama/BOP)

Best Panamanian Coffee (The Best of Panama) is the most famous coffee raw bean competition and the earliest boutique coffee raw bean competition.

The end of the international coffee agreement in 1989 caused the price of coffee to fall sharply, selling for only US$0.74/lb. In the same period, the substantial increase in coffee production in Vietnam has further reduced the market price of coffee.

The crisis in the market requires the coffee industry to come up with new solutions. Before the crisis, the concept of boutique coffee (specialty coffee) appeared in 1974. In 1982, the American Fine Coffee Association was established (SCAA). With the commercial coffee crisis, Panama turned to the quality-centered boutique coffee market.

Jaramillo/ Rose Summer Plantation

Stage of Rose Summer-Best Panamanian Raw Bean Competition (The Best of Panama/BOP)

Best Panamanian Coffee (The Best of Panama) is the most famous coffee raw bean competition and the earliest boutique coffee raw bean competition.

The end of the international coffee agreement in 1989 caused the price of coffee to fall sharply, selling for only US$0.74/lb. In the same period, the substantial increase in coffee production in Vietnam has further reduced the market price of coffee.

The crisis in the market requires the coffee industry to come up with new solutions. Before the crisis, the concept of boutique coffee (specialty coffee) appeared in 1974. In 1982, the American Fine Coffee Association was established (SCAA). With the commercial coffee crisis, Panama turned to the quality-centered boutique coffee market.

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