Mysterious market trademark naming of coffee and bean producing countries

This indicator is easy to understand as the names of some countries, such as Kenya, Colombia, etc., which is the general name you will see on the bags of coffee beans sold in cafes. However, the classification by country is still a bit rough and general, because the scope of a country is so wide, coffee is grown in more than one place in each country, and the market forces are very complex. that's why there are a variety of categories and names that follow.

Mysterious market trademark naming

Market trademark nomenclature is one of the most traditional indicators, which can be found in coffee sacks or coffee beans lists of imports and exporters. Most of the brand names of coffee beans originated in the 19th century or even earlier, but they have many allusions, but they are mainly based on regional names, such as Guatemala-Antigua volcanic region (Guatemalan Antigua), Mexico-Osaka region (Mexican Oaxaca), and there are also trademarks with export ports, such as the most famous Brazilian port of Santos (Brazilian Santos). And the Yemeni port of Yemeni Mocha, which no longer acts as an export port (a port at the exit of the Red Sea, but has not exported coffee beans for a century).

But in the end, the brand name is reminiscent of the nature of the coffee bean itself, rather than a place name. These brand names are reminiscent of the characteristics of taste and flavor in addition to the location of the producing area. The brand name of some coffee beans is even louder than the name of the country of origin. For example, the trademark name Hawaiian Kona, which is generally recognized only by most people, is not directly associated with its country of origin, the United States or the state of Hawaii.