Low acidity, moderately roasted coffee beans from the World Coffee Center in Brazil

Low-acidity, medium-roast coffee beans from the Coffee Center of the World

Brazil has been figuratively compared to the coffee world's "giants" and "kings." There are about 3.97 billion coffee trees, and small farmers now grow 75 percent of the country's coffee. Brazil has twice or even three times as many coffee producers as Colombia, which is the world's second-largest coffee producer.

Unlike in the past, Brazil's economy is now less dependent on coffee, which accounts for only 8 - 10% of GDP. Before World War II, Brazil accounted for 50% or more of the world's coffee production, and now it is close to 30%, but the country's influence on coffee worldwide, especially on coffee prices, is significant. For example, two frosts in 1994 caused a sharp rise in global coffee prices. Coffee production has gradually become a science since the introduction of coffee trees from Guyane française in 1720. Before 1990, the Brazilian government strictly controlled the coffee industry, with both severe interference and price protection measures, and the state has always implemented minimum price protection measures for farmers, resulting in coffee overproduction. At one point before World War II, there were 78 million bags left in stock, which had to be burned or thrown into water. Since 1990, when the free market opened up, the former Brazilian Coffee Authority (IBC) has been replaced by a non-investment administrative body of the state, the National Economic Association, which pursues a policy of non-interference and allows producers to negotiate directly with exporters. The activities of exporters are monitored by government legislation and legal exporters are registered by the relevant authorities.