This is the most popular way to name a cafe.

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What kind of cafe is popular? Coffee should be authentic, variety should be rich, barista should be professional and high-looking, environment should be elegant and comfortable, these aspects coffee operators will consider. However, the name of the cafe has been ignored by many operators. As everyone knows, the name of the cafe is also very important.

What is the coffee shop named after?

1. Based on the products in the store, a store name closely related to the main product in the store is unforgettable, which will make your product add vitality, and it can also bring unexpected benefits to the coffee shop.

2. Just pick a name related to coffee. Coffee shop is a place for customers to meet and talk. We can name coffee shops according to this point, such as "slow chat" and "slow enjoyment", which means that we hope customers will chat slowly in the coffee shop. This is also in line with the theme of coffee shops. It is also very creative.

3. The use of homonyms to name coffee shops, many businesses like this naming method. Select some proper nouns and name the store through homonyms. The biggest function of these store names is easy to remember or recognize by guests.

4. Bias literature, fashion, a kind of naming method. A lot of coffee shop decoration will choose literary style or fashion style, or can also play some English names, literary sense and fashion sense is very strong. Now many coffee shops also have English names and Chinese names, all in order to improve the overall coffee shop to give guests different feelings.

5. Use popular elements to name coffee shops. This type of coffee shop is mainly aimed at young people, or students such customers. For example, a movie is highly praised, and many coffee shops will also use these names as store names, which are easily accepted by young people in a short time.

6. Name the coffee shop according to its style and theme. Coffee shop styles and themes now vary, intentional, American, English, pastoral, etc., especially coffee shops with prominent themes, which are relatively easy to name. For example, the theme of the shop is animals, so it is easy to name coffee shops according to a class of animals, which is easy for guests to remember directly.

7. Use local names. The name of the place here is not the location of your coffee shop, but the place where the coffee is produced. There are many different kinds of coffee in the world that are named according to the origin. This can also be applied to the name of the coffee shop, such as: Colombia coffee, Irish coffee, Vienna coffee... These names can be modified slightly, and some adjectives or names can be reorganized.

8. Named according to the core value of the coffee shop, or named after the development direction of the coffee shop, many new coffee shops are now different from traditional coffee shops. They hope to do more things through a coffee shop, such as developing the third space and "renting" the coffee shop to guests."One Cup Plus Coffee" is a representative star coffee shop. The brand of One Cup Plus is referred to as "1B+","1" represents industry leadership, and "B" represents the introduction of banking services."+" represents the possibility of unlimited development. This kind of coffee shop makes full use of its brand value and is easier to spread the brand well.

What are the strategies for naming coffee shops?

To sum up, naming coffee shops is nothing more than the following strategic priorities:

Strategy 1: Grasp characteristics and highlight key points

Coffee shop name will generally be very short, few owners will put a coffee shop from a very long name, since short, it can only show a certain aspect of the characteristics, this must grasp the characteristics of the focus.

Strategy 2: Aesthetic, moral

The name of the coffee shop must have meaning and beauty, not only to reflect the value of the coffee shop, but also to improve the taste of the entire coffee shop.

Strategy 3: Targeting Consumer Groups

Coffee shops usually have certain consumer objects, and the psychology of consumer groups should be fully considered when naming to win the market.

Strategy 4: No real name, no contradiction

Coffee shop naming should fully consider the store name and the overall coordination of the coffee shop. If the coffee shop as a whole is a quiet and elegant environment, then if you choose a relatively more energetic and enthusiastic name, it will not be so coordinated.

Strategy 5: Store names must be easy to recognize, read, understand, remember, and write

The name of the cafe should first be clear and concise; the words should be easy to understand, do not use difficult and obscure words; the words should be simple in strokes, easy to write and print, do not use complicated strokes, difficult to identify or eliminated ancient words, waste words; pronunciation should be loud and beautiful, to avoid bending teeth, flat tone does not distinguish.

In fact, it is not difficult to name a coffee shop. The name should be consistent with the positioning of the coffee shop and easy to remember. Such a coffee name is successful. Before choosing a name, coffee shop operators may wish to examine the origin of famous coffee shop names, which may bring you new naming ideas.