Space | Design firm Nendo has opened a coffee shop in Tokyo!

In any design website and magazine media appearance rate is not inferior to Muji MUJI Japanese design studio Nendo, and finally joined the coffee industry, its own design, operation of the first coffee shop Connel Coffee officially opened a few days ago, located in the Japanese architect Kenzo Danxia Kenzo Kenzo Tange in 1977 designed by the Sogetsu Hall and Office second floor, and the sixth floor is the design studio of Nendo.

As the most productive design firm in contemporary Japan, Nendo certainly has to handle store decoration, logo, coffee packaging, tableware design and other large and small affairs. From the beginning of the logo design of the coffee shop, Nendo has really enjoyed the pleasure of "serving himself". Connel is translated from the Japanese word "koneru clay", which means "knead". Nendo means "clay" in Japanese, so they give "Connel" the meaning of "pinch mold", which represents freedom, flexibility and free adjustment. Its logo is like a "C" of size and size, derived from the kneading and deformation of the Nendo logo "n".

Not only that, they also brought the concept of "kneading" to cutlery design, such as coffee cups and blenders with bionic handles, as if kneaded by hand, showing a unique appearance. In addition, the blender comes with a surprising dual function: the seal. Coffee can be used instead of ink to print the Connel logo. This also embodies the design spirit of Nendo Studio: surprise and make any form of design that you can't think of.

Nendo's works incisively and vividly show the Japanese contemporary design pursuit of concise and functional design aesthetics. And now Nendo can also be said to be the hottest studio in the European design circle, and its founder, Oki Sato Sato, is better known as Kenya Hara Hara, Naoko Shinagi and others. He founded Nendo in Tokyo in 2002 and opened a second office in Milan, Italy, in 2005 after three years of rapid development. From the beginning of architectural design to today's wider range of design areas, including architecture, interior, products, furniture, packaging and graphic design, we can see the red-hot future of Nendo.

It's not surprising that Nendo opened a coffee shop. Before that, Nendo had a long history with coffee. Rather, Nendo seems to like coffee very much. Earlier this year, Nendo designed a coffee restaurant hidden behind display cabinets while working on an interior design for an organic makeup brand in an alley in Aoyama, Tokyo.

In 2012, Nendo built a white store for a Starbucks in Tokyo, Japan, and combined the concept of a bookstore with an in-store design called Starbucks espresso Tour.

In 2013, Anchor Coffee, a coffee brand based in Kesennuma, a small city in northern Japan, partnered with sake and brewery brand Sekinoichi in Ichiguan City to launch a coffee-flavored beer, which adds coffee beans to the brewing process. Nendo is in charge of its packaging design, adding a lot of coffee bean logo to the original beer bottle to highlight the characteristics of this wine, simple but clear at a glance.

In 2014, Nendo once again worked with Starbucks in Japan to design a set of Starbucks coffee cups. Based on Starbucks' classic white coffee cup, three different patterns of American coffee, latte and caramel macchiato are added to the bottom, so that the design of "painting coffee at the bottom of the cup" makes the coffee cup look like it is filled with coffee.