Self-roasting Cafe ~ Management Analysis-Coffee Raw beans
One pot, two beans, three roasting, these three factors determine the advantages and disadvantages of coffee beans.
When our own roasting cafe has a stable and accurate bean roaster, the next thing to consider is the quality of raw beans, and then show the flavor of coffee beans through skilled roasting skills.
Coffee raw beans accounted for a large part of the initial operating costs, leaving aside some high unit price of high-quality beans, each sack of about 60 kilograms of raw beans, the price is about 8, 000 to 18000 yuan, if you need to buy some basic items, about six to eight, including Colombia, Brazil, Mantenin, Mocha, Kenya, Guatemala and so on.
For example, the average unit price assumed in the previous "profit section" is 180 yuan per kilogram, six sacks of raw beans cost 65000 yuan, if you have to prepare high-priced beans such as the Blue Mountains of Jamaica or Hawaii Kona, that is another heart-wrenching inventory cost.
Since these basic types of raw beans are to be used in the store for a long time, they must have the following three key points:
1. Stable supply price: the price of raw beans has increased greatly in the past two years, with an adjustment of about 1020 yuan per kilogram, which can still be accepted.
2. Stable supply quantity: for some types with large consumption, it is necessary to prepare an one-month safety inventory to avoid temporary shortage of suppliers.
3. Stable supply quality: because it belongs to agricultural products, it is inevitable that there are some differences in the quality of raw beans produced in different years, so it is safer to do a small amount of trial drying before purchase.
Our own roasting cafe should establish a "raw bean partnership"
In addition, for the high unit price boutique coffee beans mentioned above, because the acquisition cost is too high, for example, a small barrel of Jamaica Blue Mountain costs about 100,000 yuan, so operators should establish a horizontal partnership with each other before and jointly purchase goods from suppliers, in addition to reducing inventory pressure, they can also get better price concessions.
In addition, the irregular launch of new products is also one of the driving forces to stimulate consumers to buy, the use of such a partnership can also obtain a small number of high-quality high-quality coffee beans, using the introduction of new products or holding trial drinks to create common topics with customers, and then create a professional image of the cafe.
Finally, it is suggested that their own bakers should make more efforts when displaying raw bean inventory, such as directly stacking sacks at random, which will make consumers feel messy in the store, and better separate packaging of raw beans, or constant temperature storage, can improve the quality of raw beans.
And have some intention in the product description, so that people can clearly understand the origin and characteristics of all kinds of raw beans, but also achieve the function of educating consumers.
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