The bottleneck period in the Operation of Coffee franchises

Bottleneck period in the operation process of coffee franchisees

- Ideal is full, reality is bony

I believe that in everyone's mind, it is a very happy thing to be able to open a shop and then be the boss yourself. Therefore, when the ideal shines into the first lesson of reality, you will start to choose, rush, I want to open a shop, but when you really manage, you will find that reality is really bone feeling!

In the actual operation of a coffee franchise store process, no matter when and at any time, we must face such a problem, how to deal with, how to solve, how to prevent, how to make it produce benefits, almost all unknown, if there is an uncontrollable factor, to the end or have to bear responsibility! For the idealists who have already vowed, it may only be an ideal, because the most basic capital to open a cafe is a big problem, even if there is start-up capital, whether it can persist is an unknown number! As the saying goes: it's easier to start a business than to keep it!

So what is the current situation of the problems encountered in the operation of coffee franchisees? Here are the conclusions that Xiaobian draws from searching for relevant authoritative things:

--The popularity after opening is not ideal;

--advertising effect is not ideal;

- unsatisfactory results;

- unstable product quality;

--creativity of the production team is not strong;

- Insufficient team cohesion;

- Uncontrollable quality of service;

- accidents;

- No actual feedback from guests;

--Recruiting non-ideal employees;

--failure to retain useful talent;

- Operators cannot see the actual management status quo;

--The executive power of employees is not in place;

- Encountered funnel effect problems of poor communication;

- Actual expenditure of funds exceeds budget;

- Short circuit of capital chain;

--not knowing clearly why the number of guests is decreasing;

- feeling more and more powerless;

--I feel that the ideal of initial fullness is actually very skinny!!!

If any of the above 5 items are on your store stand, it will be a big event! Because: strategy determines success or failure, details determine decline and prosperity! Therefore, to open a coffee franchise store, capital, experience, talents, team, technology, platform can not be less, in this immature environment, each item for start-ups, will be very difficult, these bottleneck problems are many independent stores difficult to maintain the main factors, how to solve, has also become a headache for entrepreneurs!

As a business manager, you think about how to improve performance, how to learn models, how to standardize management, technology, processes, employee education... There are a lot of problems that never seem to be solved, endless management arts that never seem to be learned, and the overall cultural level of the food service industry does not seem to reach the MBA level. Headache, helplessness, hesitation, vicious circle happened! All these problems are enough to make you lose your will to fight and it is difficult to persist! It is not difficult to find the reason for this common bottleneck phenomenon: potential single force thin!

Three shoemakers equal Zhuge Liang! One man, three gangs! A person's strength is limited, unity and strength of the brand is the key to get rid of the ideal bone!