Colombia's unique Coffee Culture description of the meaning of Colombian Coffee logo

Colombia, located in the northwest of South America, is a beautiful country with a long history. Indians have lived on this land since ancient times. It was colonized by Spain in 1531 and gained independence in 1819. It was renamed in 1886 to commemorate Columbus, the discoverer of the American continent. In 1808, a priest introduced coffee to Colombia for the first time from the French Antilles via Venezuela.

Colombia has four treasures: flowers, gold, emeralds and coffee. You can see the importance of coffee in Colombia. Few coffees in the world are named after one country, such as Nestle Coffee and Blue Mountain Coffee. Colombia is the first country to use the name of the country as a brand of coffee. Colombian coffee is famous for its quality, taste and high taste.

Just as only wine produced in the champagne region of France can be called champagne, only coffee produced in Colombia and picked by hand can be called "Colombian coffee". Colombian coffee is one of the few original coffee sold in the world under the name of the country. In terms of quality, it has won praise unmatched by other coffee.

Today, Colombia is the world's third largest coffee producer and exporter, the world's largest exporter of Arabica coffee beans and the world's largest exporter of washed coffee beans. When it comes to Colombian coffee, I have to mention the logo of Colombian coffee, which consists of three parts.

The first part is the triangle of the background, which symbolizes the Andes and implies that most of the Arabica coffee growing areas in Colombian coffee belong to high-altitude mountains. The second part is the mule. Please note that it is not a donkey! In Colombia coffee farmers actually use mules to carry coffee from the mountains. Due to the rugged mountain roads in the coffee growing areas of Colombia, even in today's technologically advanced areas, it is not easy to transport raw coffee beans from more than 1000 meters above sea level and rugged mountain roads, so the way of carrying coffee beans on mules continues to this day. The third part is the man in the straw hat, who has a name. His name is Juan Valdez (Juan Valdez). People used to call him "Uncle Juan Valdez". Juan Valdez is the representative image of Colombian coffee growers and a symbol of Colombian coffee, which distinguishes it from coffee from other countries of origin and is accepted by different markets. In order to better promote Colombian coffee, the Colombian Coffee Growers Association (FNC) launched a live-action version of Juan Valdez based on this image. Today's Uncle Juan Valdez is the third-generation real-life version. Uncle Juan Valdez, who represents Colombian coffee farmers, as the ambassador of Colombian coffee, will travel around the world to promote Colombian coffee. A beard, a straw hat and the mules around him are his necessary wardrobe.

Colombian coffee culture is also unique, coffee is the pride of Colombians, Colombians like to talk about a few things, in addition to their football, which was once one of the best in the world, is their proud coffee. Drinking coffee in Colombia is a pleasure and is essential three times a day. In Colombia, the streets are full of cafes, and customers are full of people from morning till night. There is no instant coffee in the cafe. All coffee is cooked and sold now. The lady pours it with exquisite porcelain bowls and respectfully presents it to the customers, who add sugar at will. The coffee shop is full of indoor aroma, the coffee in the bowl is sweet and delicious, and the slow taste is endless in aftertaste. No wonder the locals are addicted to it. There are also many brands of Colombian coffee, each of which has its own unique taste. In addition, there are many products that use coffee as raw materials, such as coffee sugar, coffee wine and coffee beans.

Handicrafts, etc. There are also many ways to drink coffee, some with milk, some without milk, some with foam, some with cold coffee and iced coffee.

If you visit a friend or a government official in Colombia, you will first get a cup of Colombian coffee and refill it several times during the conversation. So on one visit, you will taste several cups of Colombian coffee. Coffee is provided free of charge at all offices in Colombia, like our pure water. After work, there is a special waiter to prepare the coffee. The last coffee at 10:00, you can ask the waiter to serve it again at any time if you need it. Drinking coffee in Colombia is like drinking tea in China. It's everywhere.