I can't even bake beans well. What kind of coffee shop do you open? On the consideration factors of self-baking Coffee

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For coffee shops or restaurants that sell coffee, coffee beans are definitely the soul, because the main composition of coffee is only ground coffee and water. In the face of the rising tide of black gold coffee in recent years, the selection of coffee beans has a great influence. It also bothers many owners whether they should be baked at home or should buy those coffee beans.

Have you ever thought about the risk of becoming your own baker?

There are many incentives to become their own roasting coffee shop, but have you also assessed that with some risks, many coffee shop owners spend money on roasting coffee courses to learn the most basic theories? in addition, more money was spent on purchasing roaster, electrostatic smoke remover and other equipment, but after the actual operation, it was found that the sales speed of coffee cooked beans was not as fast as expected, and the capacity utilization of the roaster was low, using only one or two hours a day. Machine cost amortization time is prolonged, then hundreds of thousands of equipment amortization funds will be a lot of pressure. And in the coffee market, the business of selling cooked beans is more competitive than imagined. On the one hand, there are many experts, on the other hand, the competition of cutting prices in the field of low-cost beans is very fierce. The sales of cooked beans are slow, and the inventory of raw beans is facing challenges. Cash flow is stuck in the inventory of raw beans, which is a great harm to coffee shops with small businesses. Roasting coffee beans must also keep up with the times in order to keep pace with the times, which takes a lot of time for the boss, who often needs to strike a balance between in-store operation and baking beans, and often encounters unstable customer response. in addition, there are cases where the baking business is suspended because of complaints from neighbors, which is a common occurrence in our own roasting coffee shop.

Become an opportunity for your own roasting coffee shop?

1. The technology of roasting coffee is mature, and the characteristics of raw beans are fully understood, which can ensure stable quality.

two。 The working capital is sufficient, normally it takes about 2 years to amortize the cost of the roaster.

3. Confirm that the surrounding environment is suitable for baked beans.

The first point is indispensable to the quality of one's own coffee and the business of selling cooked beans. The second point is that if you use the most common Yang family 1kg roaster with static motor and some basic decoration, you will have to catch 250000 yuan. If you have to pay 10,000 yuan per month for 2-year amortization, you will need to sell at least 5 more cups of coffee a day. The last point is the most important. If you are forced to suspend the baking business because of a neighbor complaint, it will be fatal. Therefore, if in dense residential areas can be said to be very inappropriate, it is recommended to look for open areas or business areas in order to walk for a long time.

What coffee and bean items do you choose to sell?

The items of coffee drinks are roughly divided into two categories, Italian and individual. Italian is usually a competitive part because of its large quantity, and customers' preferences are also different. some shopkeepers play bitter deep roasting, some stores emphasize refreshing and burden-free baking, and a few allow guests to choose between depth and depth, and even launch SOE (single espresso), but this part of the market is not accepted so fast. According to our experience, if most of the guests are older or Japanese coffee lovers, they will prefer deep-roasted coffee. In the part of individual coffee, the troubling thing is that there are too many items, and how to choose becomes a difficult problem. Some stores want to give customers a lot of choices, so there are a wide range of items, but in fact, it will cause difficulties for customers to choose. Inventory management is also a problem, while some stores practice is slightly optimized, only named after the country, so as to retain the flexibility of changing beans, and can not always change the menu. We think this approach is good at the beginning, but as consumers become more and more aware of fine coffee, it still seems to be a little inadequate. after all, there are many producing areas in a country, and it is difficult to use a bean to represent the overall flavor. We suggest that if there are not too many beans, the key is that when selecting coffee beans, the boss must personally test each supplier, find out the good beans with impressive flavor, and then try the recommended cooking method to bring guests an unforgettable drinking experience. controlling the number of items can also ensure freshness and the quality that guests drink, and then gradually increase or change items after the proportion of guests drinking items increases. This is the more prudent approach.

The teacher and father talked about the fable of roasting coffee beans.

The seniors of baked beans would liken baking beans to the casting of swords in the past. these days, swordsmen often feel that the swords are not good when they practice swords, and then suspect the professional problems of swordsmen, so the swordsmen simply make swords by themselves. every link is time-consuming and laborious, and the swordsman's martial arts are therefore unable to improve. Please climb to a high-rise building again. There is another unreliable swordsmith in the industry.

Back to the reality of baking beans, now the industry has gradually re-attached importance to the professional division of labor, through the way of strategic alliance, from raw bean search, professional roasting, professional coffee shops to create a new coffee ecosystem, reasonable profits to everyone, so that you can focus more on your career.