What does the Red Cherry Plan\ Red Cherry Action ORC mean? flavor characteristics of Red Cherry Coffee beans

Professional barista communication, please pay attention to coffee workshop (Weixin Official Accounts cafe_style)

Operation Cherrie Red (ORC) is a project to improve the quality of small-scale farms. The main purpose is to encourage bean farmers and surprise roasters. Trabocca, the largest coffee bean manufacturer in the Netherlands, invites all Ethiopian farms to produce small batches of beans of about 1500-3000 kg (25--50 bags) before the harvest season. Women can only select completely 100% mature red cherries, which has a great difference in the flavor of brewed coffee. So observant and willing Ethiopian women are key drivers of Operation Red Cherry.

Red cherry action is also a reinforcing practice, so that farms spend more time in the process of screening beans, these coffee prices are relatively high, red cherry action has washed, sun-dried beans, semi-washed, semi-sun, experimental coffee, etc., the main producing areas are Yejia Shev, Sidama, Pengjia Forest, Leganti, Kembata, Iruba Bai, Hara, Lim, 2011 to join Koroga Golocha origin (near Hara), etc., these are unique flavor, Trabocca receives coffee and selects it from among the Ethiopian beans. Farms that pass the cup test quality test in Ethiopia and the Netherlands will be awarded a high bonus. A cup test score of 88 or more will be considered a good coffee for the Red Cherry Project. Trabocca, the promoter of Operation Red Cherry, invested all the profits earned in the past few years in the cooperative farm. Trabocca stressed that this was a project without benefits, so the company only had four people, including the boss and secretary, to implement Operation Red Cherry. Other administrative related matters were supported by the parent company to reduce administrative expenses, and all profits were returned to the cooperative farm.