[Fangliao] being a barista should be for value, not price

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Caffeine is coffee, and it can be interpreted as a hut.

Fangliao is also the transliteration of English value, and valor is the Spanish of value.

What is pointed out is-- value.

"I really want to tell myself that everything I do has to be valuable. "said Li Yonghao.

What is the value for 25-year-old Li Yonghao?

"even if you are not smart, as long as you have enthusiasm and enthusiasm, you can still do things well. "

"I don't want to do what I don't want to do in order to make more money. "

"you have to stick to your own ideas. if you don't stick to it a little bit, you might as well not open a shop. "

Li Yonghao, a native of Cheung Chau, majored in finance in the Department of Business Administration of Shue Yan University.

After graduation, whether it is the expectations of parents, or it is only natural, it should be to join the financial industry, a bright future.

However, it is not taken for granted that the story takes a turn.

As a freshman, he traveled to Taiwan. One night, he walked into a coffee shop at random in Ximenting.

"the shopkeeper may be in his sixties or seventies and made a cup of Nanmeidou coffee. the cup of coffee has a strong flavor, from leaving the store to walking all the way to the MRT, but the taste is still in the mouth. "

Love at first sight. Forget it, can't forget it.

Time-consuming, painstaking ice drop coffee

"We're baristas."

When he was in college, he also worked part-time in a chain coffee shop.

Since he met Ximenting Coffee, his world has never been the same.

"I am a very impulsive person. If I like it, I will keep doing it. "

During the bun festival in Cheung Chau in his junior year, he set up a platform outside other people's restaurants and began to sell iced coffee.

"when I was forced to leave the next day, the opposite restaurant sympathized with me and asked me to put my gear there. "

Li Yonghao said that the start-up capital is only a few thousand yuan, which is not much, but it puts him in deep trouble.

Years of takeout stalls (courtesy of interviewees)

"at that time, all the money earned on Saturdays and Sundays was put into coffee. "

Including having been to Taiwan more than ten times before and after, in order to go to Taiwan's famous Milkglider Latteartist Unity to learn to pull flowers.

"to attract people to drink the first cup of coffee is fascinating, not only taste, but also vision. "

Learn not only skills but also "value" from Taiwanese baristas.

"they are interested and passionate about coffee; it is important to keep this enthusiasm, and only with enthusiasm can they make progress. "

Li Yonghao describes that they practice pulling flowers with 20 sticks of 800 milliliters of fresh milk a day, constantly practicing the same pattern.

"if they don't play well, they will get excited; if they play well, they will get excited. "

"for them, that cup is not just coffee, but a work of art; it is pulled well and brings them a sense of satisfaction. "

This value is the identity of the barista.

On the ground stood the fisherman's hat on behalf of Cheung Chau. The wood was picked up, which made it feel like a young man doing things.

"I don't want to just make money."

Li Yonghao said that after winning the flower-pulling competitions held in Shenzhen and Macao, he was determined to open his own coffee shop in Cheung Chau.

Coffee shops sell coffee and there is no food to provide.

Many people are not optimistic about my success, saying that coffee shops only sell drinks "waiting to die"! Some people advised me to join the food. "

However, he just wanted to open a coffee shop and bring coffee culture into his home, Cheung Chau.

"I don't open this shop just to make money. I want to stick to my ideas. "

The idea is that coffee has its value, and it is necessary to bring out the culture of drinking coffee by brand.

What kind of ideas are we talking about?

"I hope to build a brand. The first sum of money, almost 20, 000 yuan, was not spent on decoration or anything, but on finding Taiwanese designers to design logo. "he doesn't just want to sell coffee, he doesn't want coffee to stay at the level of chain stores, but a cup of art that can be tasted.

"there is a demand for coffee, not a demand for coffee. You have to taste good coffee. "

As a result, he opened Fangliao in September last year, focusing on Changzhou's exclusive iced coffee.

"there are many coffee shops in Hong Kong, the most important thing is to have their own personality, each has its own signature drink, coffee culture will be improved. This shop doesn't even have a cup of latte (fresh milk coffee) or a cup of cappuccino, which I think is quite special. "

This ice drop coffee is not just a joke, because it takes time and effort to make.

The top layer of the coffee tool is ice, and the middle layer is self-prepared coffee beans. Ice water drips slowly on the coffee powder, and the whole journey takes about six to eight hours. Then, the dripping coffee should be refrigerated for at least two nights, which will give the coffee an alcoholic flavor in the process.

"it is also necessary to solve the sour taste of iced coffee, because people in Changzhou like to drink espresso, but they don't like it sour. "

He tried different degrees of baking every night until he found the thick, non-sour taste of deep baking.

Those long and large ice drop coffee machines can be seen from afar, not only in Cheung Chau, but also in Hong Kong.

There is a lot of knowledge behind a cup of iced coffee.

"I don't want to live in vain."

Since the opening of the shop, I have been working to the development since the opening of the shop. I have not had a day off from Monday to Sunday.

"I used to like to travel, but now I don't have time to go; the shop has a lot of trifles and is very tired. "

There are still a lot of thoughts.

"when you apply for a liquor license, you will increase the coffee cocktail. If you have music, it will be easy to come to Cheung Chau. "

"the next one who wants to open a playgroup, like Taiwan, can have a big place. Many people will come under the false name, and they can also study it together at night. "

Li Yonghao said that ice drop coffee only belongs to Cheung Chau shops. I hope everyone will make a special trip to Cheung Chau to try it.

New stores will have their own characteristics, want to have new ideas, do not want to be the same.

After the coffee is brewed, the taste changes with the temperature, and the coffee is made of stainless steel.

Li Yonghao's father is a truck driver and his mother is a housewife.

The money for opening a store is his own savings, and only a small part of it comes from investors.

It was only about 10 minutes' walk from home to the store, but he admitted that he didn't want his parents to come to the store.

"I don't want them to hurt my self-confidence. I don't want them to" Oh ". They ask a lot of questions, which is very annoying. "

"I just don't want them to worry; they always worry that I'm going the wrong way. "

"I don't know if it's right or wrong, but I just don't want to live in vain. "

He studied finance, but he didn't speculate in stocks, and he didn't have time to travel.

He said that he is a barista, the most important thing is to have that heart.

These are the values that Li Yonghao thinks are worth upholding.

What about you?

On the wall near the door is the ink treasure of "years of time, everlasting", which means that ice drop coffee is the essence accumulated over a long time. Li Yonghao hopes that the aroma of this coffee will last forever.

Fangliao Valor Cheung Chau

Address: G / F, 4 San Hing Street, Cheung Chau, Hong Kong

Written by: Chen Zi

Editor: don

Photography: one by one