What perfume is blonde? No, no, no. It's Starbucks 'new Blonde espresso.
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Starbucks adds basic espresso-what's the taste of Blonde Espresso? The comments of the masses lit up!
Starbucks' new Blonde Espresso
Starbucks
Starbucks' new Blonde Espresso
Starbucks & # 39; Coffee is not the only menu item for blondes.
The coffee giant now offers "Blonde Espresso" everywhere in the United States, marking the first time the company has given consumers a chance to choose espresso from their cups.
This new coffee, made from Latin American beans, contains 10 milligrams of caffeine per needle and has a distinctive crisp, citrus flavor and creamy texture.
The company says it hopes to provide customers with more options that will make coffee more accessible to new coffee drinkers. This coffee will be a permanent fixture on the Starbucks menu at the same price as the Starbucks specialty coffee shot.
The company launched gold espresso before testing in Austin, Canada, and Tampa, Florida. Starbucks says it is popular with customers and baristas.
Starbucks has tried to define itself as an upscale coffee destination, especially the new Roastery and backup bar locations. The addition of golden espresso enables the company to attract consumers who have not yet tasted the strong and bold flavor of coffee. As a result, Starbucks says it is not worried about selling disassembled accessories.
The product launch, which began Tuesday, comes at a time when Starbucks is facing increasing competition from coffee companies, such as Duncan doughnuts, which has increased its number and variety of premium coffee programs, and even fast food chains like McDonald's. It has a place in the market for its $2 McCoffee drink.
Starbucks is also under pressure to revive U. S. sales growth. In November, Starbucks reset its long-term financial target and now expects global same-store sales to grow by 3% to 5%, the previous target for single-digit growth.
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