Types of coffee and drinking coffee what are the differences in taste and flavor among different brewing parameters
Professional coffee knowledge exchange More coffee bean information Please pay attention to coffee workshop (Weixin Official Accounts cafe_style)
There have been four major waves throughout the history of coffee culture that have brought flow and development to the industry. Let's see how this beverage has evolved. Anyone who loves coffee types will explain this wave to you.
Nick Moers at the cafe is one of them.
"Basically, the first wave was our regular coffee, which didn't have a special flavor, which wasn't particularly interesting, and nobody thought about where it came from or who we bought it from," he said.
Large brands such as Folgers and Maxwell House make coffee very accessible because they mass-produce instant coffee. Espresso and latte coffee have also grown in popularity over time, prompting curiosity about the origin and roasting style of coffee beans.
Coffee history changed dramatically in the 1970s. Starbucks, a key player in coffee history, was born. "Americans love coffee," Moers said."Starbucks understood that and turned that hobby into a business opportunity." With smart marketing strategy, Starbucks business flourished, to 2000, the number of stores has reached more than 3000. In the industry, many small cafes also benefit from Starbucks.
Paul Schlader, co-owner of Birch Coffee in New York City, said: "Starbucks built our business. They laid the foundations for us." In 2009, Schlader and partner Jeremy Lyman opened Birch Cafe in Manhattan's Flatiron district. Birch has become popular with cold brew coffee, and Starbucks started serving cold brew coffee last year.
Moers, on the other hand, sees smaller, but not-to-be-ignored, independent coffee companies such as Intelligentsia, Stumptown and Counter Culture as the forerunners of the third wave of coffee.
"Their product is excellent. They focus first on producers and then expand their attention to coffee beans." Moers is one of a growing number of baristas keen to absorb knowledge about coffee types. Moers buys coffee beans in Colombia, and he knows where to buy them.
Buying coffee is the same as buying wine, and there are a number of variables to consider carefully, such as the variety of coffee beans, region, aroma, flavor and texture, etc. Schlader added: "We started to buy coffee very carefully, we would trade directly with producers, or let importers or exporters handle logistics.
On the other hand, we are also starting to pay attention to higher-end coffee varieties, such as Geisha. In Panama and Costa Rica, many coffee farmers spend a lot of money growing specialty coffee. The current situation is that these farmers have invested a lot of resources in fine coffee cultivation, but they are bankrupt because they cannot continue to invest money."
Sustainable development is the hottest topic of concern at present, which is also the illusory fourth wave faced by the coffee industry. "Climate change is having a significant impact on farmers. We need to be vigilant about what this situation means for our existing resources and long-term procurement.
In order for us to be sustainable, we need to research coffee varieties that can fight climate change. Research in this area is ongoing, but it will take years. This is indeed an extremely important and urgent issue for the industry." Moers said.
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Professional coffee knowledge exchange more coffee bean information please follow the coffee workshop (Wechat official account cafe_style) in recent years, the coffee industry gave birth to a new star geisha (Gesha) originated in Ethiopia and was found in Panama. What kinds of rosy summer coffee have you had? What kind of flavor are they? In terms of the flavor description of the types of Rosa coffee produced around the world: Pakistan
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What are bourbon coffee beans? What's the relationship between red bourbon and yellow bourbon coffee beans?
Professional coffee knowledge exchange more coffee bean information please follow coffee workshop (Wechat official account cafe_style) bourbon Coffee (French: Caf Bourbon) is a kind of coffee produced by Arabica coffee bourbon cultivation. Bourbon coffee was originally grown in Reunion, which was also known as le Bourbon Island before 1789. It was later occupied by France.
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