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The coffee shop operates the coffee industry and the whole process is released by offline merchants.

Published: 2025-12-03 Author: World Gafei

Last Updated: 2025/12/03, As an early company in the coffee industry to access WeChat Pay's whole process offline, Beast Garden Coffee has launched a customized QR code based on the dining table, that is, customized QR codes are launched at different tables in different stores, customers come to the store for consumption, and there is no cashier queuing process, directly seating, Wechat scanning order, payment; of course, you can also ask TA or friends who are not in the store to buy it for you.

As an early company in the coffee industry to access WeChat Pay's whole process offline, Beast Garden Coffee has launched a "customized QR code based on the dining table", that is, customized QR codes are launched at different tables in different stores, and customers come to the store for consumption. There is no queuing ordering process at the cashier, directly sitting down, Wechat scanning code ordering, payment. Of course, you can also ask tuhao who is not in the store or moments to pay for you and complete the cashier by yourself. This self-help offline innovative cashier way, so that the Beast Garden coffee to save the cashier and cashier settings, effectively reduce the decoration and operating costs of its stores.

In order to make offline WeChat Pay more interesting and improve users' stickiness and memory, Beast Garden Coffee also launched dice and other Wechat-based Mini Game features, users only need Wechat to scan the relevant posters to participate in the game.

The series of attempts made by WeChat Pay offline of Beast Garden Coffee also brought them gratifying results. As of August 18, WeChat Pay's Fortune Center store had been accessed offline, and WeChat Pay accounted for 23% (June), 22% (July) and 27% (August) of all payment methods respectively, showing a steady growth trend.

Wechat provides a "smart catering" solution. From self-service menu and order to self-service checkout, and then to Wechat call service, there are fewer waiters, lower operating costs for offline stores, but better service, which is also a personalized benefit for foodies.

At present, Wechat is also planning to access more characteristic brands in the catering industry, implement Wechat's "smart catering" solution to more catering segments, and radiate more personalized benefits to more merchants. Businesses such as Hi Noodle, Love Coffee, Xiao Aijia and other businesses are in cooperation. In the latest updated version of Wechat, DQ Ice Queen, as one of the first cooperative merchants to access the Wechat card swiping function, has once again refreshed the catering consumption experience of users.