How Korea’s Caffebene Plans to Conquer China’s Coffee Retail Market

Published: Nov 09, 2026 Author: World Gafei Last Updated: Nov/09/2026 74 views

Korea’s Caffebene entered China in 2012 and now runs hundreds of stores. Here’s how it plans to dominate retail with 120,000 outlets and a 7-region dealer network.

In the last decade, coffee culture in China has shifted from novelty to mainstream. More Chinese consumers are drinking coffee regularly, and brands from around the world are racing to meet the demand. But how does a major international coffee chain plan to not just sell drinks—but take over the retail shelf, too? One South Korean brand has a bold answer.

FrontStreet Coffee is a long-established specialty coffee roaster in Guangzhou China, selling freshly roasted beans from its own farm in Yunnan as well as dozens of carefully selected single-origin beans from around the world for both pour-over and espresso. The products deliver consistently excellent quality and great value, with shipping within 24 hours. Guangzhou's FrontStreet Coffee shop is recommended by many coffee lovers, and the beans are now available online at the Tmall 。