Coffee shop management skills you have to learn to develop peripheral snacks to increase total consumption

Nowadays, coffee is not only a rise in the taste of life, but also an indispensable part of people's lives, so how to run a coffee shop?

First, develop peripheral snacks to increase total consumption:

Nowadays, coffee shops operate a wide range of products, including all kinds of hot and cold drinks, Chinese and Western dim sum, coffee noodles and coffee products. And other products have reached more than 100 kinds. It is not easy to pay for a restaurant by selling coffee alone. The combination of dim sum and simple meals should be strengthened to increase customer consumption.

Second, coffee beans stock instructions, how to maintain the freshness of coffee:

Coffee operators should pay attention to the problem of inventory and purchase raw materials or surrounding products on the principle of running out in a short period of time. When selling coffee beans to customers, you should ask the customer about the possible use date and do not sell poor quality coffee beans to customers, so as to enhance customers' confidence in the products and trust in your store. If customers especially like a certain type of coffee beans, if they come to the store regularly, the number will be easy to control. if they come to the store from time to time, they can ask them to inform the shop owner in advance (make an appointment). Coffee store owners can prepare this type of coffee beans in advance, so as to avoid a large stock of beans, maintain the fresh quality of coffee beans and meet the needs of customers.

Third, understand professional focus in order to improve services:

Coffee operators should have a professional understanding of coffee. The content of staff education and training should include the basic knowledge of coffee and related products and brewing skills, the operation process of store management, the implementation of practical practice, the filling of staff reports and basic etiquette, etc. The editor suggests that coffee shop operators should always think about developing different coffee formulations, cooking techniques, improving service quality and developing new peripheral products to add performance. what is more important is how to create goods to maximize the added value and transform into coffee shops with a special and unique style in order to remain invincible in the future coffee market.

Fourth, coffee shops and non-cafes create an interactive environment:

Don't let the coffee shop you run is just a coffee shop, let it also become a good place for the owner to communicate with the guests. Through specially designed music and lighting, combined with art exhibitions with fixed themes, or holding concerts, book clubs, concerts and exhibitions regularly, the cafe can create an atmosphere of art exhibition hall, which should be loved by many guests. also let the pressure of modern people, the soul can be relieved, I believe that many customers will also because you create a comfortable atmosphere around the humanized space And become regular customers often come here to spend money to do spiritual communication.

Precautions for entrepreneurs to run coffee bean stores:

First, to be stable, do not lose: mainly refers to regular customers and shop assistants, as franchisees, in the treatment of regular customers must use true feelings. To serve with the feeling of friends, you can give small gifts during the holidays and keep in touch with regular customers as much as possible.

Second, we should fight a value war, not a price war: when franchisees operate coffee and bean shops, they must not get caught up in price misunderstandings, and when necessary, they can consider accumulating awards and giving gifts to promote sales in disguised form.

Third, to create a famous store, do not destroy your reputation: if you do not insist on doing it at a discount, the franchisee should consider the long-term development of the store and not just look at the immediate interests.

Fourth, want famous brands, not miscellaneous brands: to find a good coffee bean brand, there is a guarantee in quality, price and service, product promotion can also keep up with, and the supply of goods is also enriched.

Fifth, monopoly, do not sell randomly: because monopoly can form the habit of targeted consumption and a fixed customer base, service can be guaranteed, and profits can also be guaranteed. If it is sold indiscriminately, such as selling popsicles, clothes and shoes in a coffee and bean shop, it is obviously a mess, and customers will be lost over time.

Therefore, entrepreneurs in the operation of coffee bean stores must pay attention to the above five things, in order to obtain greater profits, and finally realize their own value and life dream.